T&T- Customer-Marketing & Commerce-Senior Manager | Adobe Marketo | Delhi |
T&T- Customer-Marketing & Commerce-Senior Manager | Adobe Marketo | Delhi |
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Job Description
Your potential unleashed.
Indias impact on the global economy has increased at an exponential rate and Deloitte presents an opportunity to unleash and realise your potential amongst cutting edge leaders and organisations shaping the future of the region and indeed the world beyond.
At Deloitte your whole self to work every day. Combine that with our drive to propel with purpose and you have the perfect playground to collaborate innovate grow and make an impact that matters.
What impact will you make
Every day your work will make an impact that matters while you thrive in a dynamic culture of inclusion collaboration and high performance. As the undisputed leader in professional services Deloitte is where youll find unrivaled opportunities to succeed and realize your full potential
Deloitte is where youll find unrivaled opportunities to succeed and realize your full potential.
The Team
Deloitte Digital has created a new model for a new age: the creative digital consultancy. Were transforming the digital journey in a way an agency or traditional consultancy alone cannotnow leaders across their entire organization can come to one place to have their ambitions brought to life. We combined the creative and digital capabilities of our studios and the broad reach of an advertising agency with the technical experience deep business strategy and relationships of one of the worlds largest consultancy to create something that is so much more than the sum of its parts. We can help you imagine bigger and scale as your business grows.Learn more about Digital
Work youll do
- Role: Sr Manager
- Location: Delhi
- Education: Graduate
- Exp: 10 years.
- 10 years in marketing automation and operations with 4 years leading Marketo teams for global B2B/B2C organizationsDeep expertise in designing executing and optimizing Marketo programs including campaign flows lead scoring lifecycle models and personalization strategiesLed multi-functional teams and collaborated with platform sales and analytics teams to align marketing automation with business goals
- Experience developing operational frameworks including preference centres data normalization compliance governance and campaign QA
- Hands-on with native integrations with Salesforce MS Dynamics and API-based custom solutions and integrations
- Strong understanding of segmentation privacy regulations (GDPR/CCPA) and multi-channel campaign best practices
- Marketo Certified Expert with excellent stakeholder management and a track record of scaling automation maturity across teams
- Lead develop and coach a high-performing team of Marketo Experts
- Empower team members to meet their revenue targets through deep collaboration strategic consultation and insight generation.
- Deliver revenue targets through the development management execution and optimization of Marketo programs assets workflows and triggers
- Consult stakeholders on audience strategy message and content alignment segmentation privacy and data governance across paid and owned channels
- Responsible for adhering to and communicating automation best practices including email formatting list management optimization data quality hygiene and troubleshooting
- Ensure delivery of best-in-class communications with a strong eye for user experience user journey and product alignment
- Ensure flawless execution of programs for all marketing assets such as emails landing pages and automation workflows. Partner with Platform Ops and Lead Management to optimize the lead generation engine.
- Deep technical knowledge of Marketing Automation (Marketo Certified Expert preferred) and CRM tools to execute troubleshoot and track demand gen campaigns
- Strong interpersonal skills to build rapport with Marketing Web Data Sales and IT to drive results and lead adoption through collaboration within cross-functional teams
- Possess best practices insights regarding email campaigns nurtures list management data quality optimization privacy etc. Experience building executing and tracking multi-channel (organic and paid) marketing programs
- Experience leading end-to-end execution of projects/programs
- Extreme ownership of results and projects as an individual and a team unit Data-driven mindset and practice with a desire to learn and grow
- Effective communication presentation and documentation skills
- Exceptional ability to manage deadlines and priorities
- Partner with Reporting & Analytics for actionable business insights
- Lead campaign intake/management and ownership of QA process/governance
- Track weekly project capacity velocity and accuracy
- Provide day-to-day operational administration
How youll grow
At Deloitte our professional development plan focuses on helping people at every level of their career to identify and use their strengths to do their best work every day. From entry-level employees to senior leaders we believe theres always room to learn. We offer opportunities to help build world-class skills in addition to hands-on experience in the global fast-changing business world. From on-the-job learning experiences to formal development programs at Deloitte University our professionals have a variety of opportunities to continue to grow throughout their career.Explore Deloitte University The Leadership Centre.
Benefits
At Deloitte we know that great people make a great organization. We value our people and offer employees a broad range of benefits.Learn more about what working at Deloitte can mean for you.
Our purpose
Deloitte is led by a purpose:To make an impact that matters.
Every day Deloitte people are making a real impact in the places they live and work. We pride ourselves on doing not only what is good for clients but also what is good for our people and the
Communities in which we live and workalways striving to be an organization that is held up as a role model of quality integrity and positive change.Learn more about Deloittes impact on the world
Recruiter tips
We want job seekers exploring opportunities at Deloitte to feel prepared and confident. To help you with your interview we suggest that you do your research: know some background about the organization and the business area youre applying to.Check out recruiting tips from Deloitte professionals.
Required Experience:
Senior Manager
Employment Type
Full Time
