Partnership Manager, VidCon
Partnership Manager, VidCon
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Salary Not Disclosed
1 Vacancy
Job Description
This role is based in our Chicago office.
About VidCon
VidCon is the worlds premier event celebrating digital content creation where creators fans and industry leaders converge to shape the future of digital entertainment. Our flagship Anaheim event in 2025 attracted 55000 attendees 200 Featured Creators and 150 brand exhibitors cementing our position as the epicenter of digital culture.
About Us
As part of FAN EXPO HQ and Informa (FTSE 100) we combine global resources with passionate fandom expertise. With over 10000 colleagues across 30 countries we create extraordinary experiences that connect communities and drive business growth through the power of live events.
The Opportunity
As Partnerships Manager for VidCon youll drive revenue growth by developing strategic sponsorships and partnerships with leading consumer brands and creator economy companies across VidCons diverse audience tracks: Community Creator Industry and VIP. Youll be expected to learn and become proficient in the unique value propositions and sponsorship opportunities for each distinct audience segment. Youll join a dynamic team working with prestigious clients such as YouTube Meta TikTok Disney Hasbro and The Coca-Cola Company.
Key Responsibilities
Multi-Audience Business Development & Sales
- Develop expertise in VidCons four distinct audience tracks (Community Creator Industry and VIP) and their unique sponsorship opportunities
- Identify and secure new partnerships with brand marketers agencies and creator economy companies across all audience segments
- Develop customized sponsorship packages that address the specific needs of each audience track
- Create cross-track sponsorship opportunities that maximize brand presence throughout the VidCon ecosystem
- Convert prospects into long-term partners through consultative selling approaches
- Achieve and exceed individual revenue targets and KPIs across all audience segments
Relationship Management
- Build and nurture relationships with decision-makers through high-touch engagement
- Host clients and prospects at events creating memorable experiences that drive loyalty
- Collaborate with Account Management to ensure flawless execution of partner activations across all audience tracks
- Conduct post-event analysis to enhance future partnerships and drive renewals
- Develop expertise in matching brand objectives with the most appropriate audience segment(s)
Strategic Execution
- Create Win-Win-Win programs benefiting clients VidCon and our fan communities
- Develop innovative sponsorship concepts that authentically connect brands with creator culture
- Maintain detailed pipeline and activity reporting through Salesforce
- Contribute insights and opportunities during collaborative sales meetings
- Identify cross-selling opportunities between audience tracks to maximize partnership value
Qualifications :
Qualifications
Experience & Skills
- 3-5 years exceeding sales quotas in event sponsorship experiential marketing or media sales
- Proven track record of closing five and six-figure partnership deals
- Established relationships with brand marketers or B2B decision-makers in the creator economy
- Experience developing and presenting compelling sales proposals to senior executives
- Ability to quickly learn and become proficient in selling across diverse audience segments
- Proficiency with Salesforce (or similar CRM) and Microsoft Office applications
- Regular travel to events and client meetings is required including potential international travel.
Attributes for Success
- Strategic mindset with ability to align client objectives with VidCon opportunities across multiple audience tracks
- Adaptability to understand and articulate value propositions for different audience segments
- Exceptional communication skills and high emotional intelligence
- Self-motivated with creative problem-solving abilities
- Collaborative team player who thrives in a fast-paced environment
- Passion for digital culture and the creator economy
What We Offer
- Opportunity to work with world-class brands and creators shaping digital culture
- Comprehensive training on VidCons distinct audience tracks and their unique sponsorship opportunities
- Collaborative innovative team environment with global resources
- Competitive compensation package including base salary and commission structure
- Front-row access to the evolving creator economy
- The pay range for this role is $70000 plus commission
- This posting will expire 9/30
Additional Information :
We believe that great things happen when people connect face-to-face. Thats why we work in-person with each other or with customers and partners three days a week or more. When youre not spending time together in one of our offices or other workplaces like at an Informa event you get the flexibility and support to work from home or remotely.
We work hard to make sure Life at Informa is rewarding supportive and enjoyable for everyone. Heres some of what you can expect when you join us. But dont just take our word for it see what our colleagues have to say at
Our benefits include:
- Great community: a welcoming culture with in-person and online social events our fantastic Walk the World charity day and active colleague groups and networks promoting a positive supportive and collaborative work environment
- Broader impact: take up to four days per year to volunteer with charity match funding available too
- Career opportunity: the opportunity to develop your career with bespoke training and learning mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When its time for the next step we encourage and support internal job moves
- Time out: 15 days PTO rising to 20 after three years and 25 after six years plus 10 national holidays a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
- Competitive benefits including a 401k match health vision and dental insurance parental leave and an ESPP offering company shares at a minimum 15% discount
- Strong wellbeing support through EAP assistance mental health first aiders free access to a wellness app and more
- Recognition for great work with global awards and kudos programs
- As an international company the chance to collaborate with teams around the world
Were not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up join in and help make things happen. If it sounds like a match and you have most although not all of the skills and experience listed we welcome your application.
If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and or in the advertised position please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa youll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses including all of those protected by law. Ask us or see our website for full information.
See how Informa handles your personal data when you apply for a job here.
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
