GENERAL SALES MANAGER
GENERAL SALES MANAGER
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
JOB OVERVIEW
A reputable trading company with a diverse portfolio including electronics and fast-moving consumer goods (FMCG) is seeking a dynamic and results-driven General Sales Manager. The successful candidate will take full ownership of sales operations from developing strategies and forming a strong sales team to actively engaging in the field to drive revenue growth. This role requires a hands-on leader who can meet ambitious sales targets expand market share and ensure consistent business growth across all product lines.
Develop implement and execute comprehensive sales strategies to achieve and exceed revenue targets.
Recruit build and lead a high-performing sales team ensuring clear performance goals and continuous coaching.
Actively participate in field sales activities supervising and motivating the team visiting key accounts and ensuring effective territory coverage.
Identify pursue and secure new business opportunities to expand the client base across electronics and FMCG sectors.
Drive aggressive sales targets monitor performance and implement corrective actions where necessary.
Build and maintain strong relationships with clients distributors retailers and key stakeholders.
Conduct regular market visits to gather insights on competitor activities pricing trends and customer preferences.
Plan and oversee promotional activities activations and campaigns to boost brand visibility and sales.
Prepare and present accurate sales forecasts performance reports and growth strategies to senior management.
Manage sales budgets allocate resources effectively and ensure profitability.
Create a results-oriented culture within the team that emphasizes accountability adaptability and excellence.
Requirements
Diploma or Bachelor s degree in Sales Marketing Business Administration or a related field.
Professional certifications in Sales or Marketing.
3 5 years of proven sales management experience in FMCG electronics or a related industry.
Demonstrated ability to recruit lead and develop sales teams.
Strong communication negotiation and interpersonal skills.
Analytical mindset with the ability to interpret data and market trends.
Deep understanding of consumer behavior and market dynamics in Accra and the surrounding areas.
Highly adaptable target-driven and capable of working under pressure.
Excellent work ethic with a proactive and hands-on approach.
Employment Type
Full Time
