Tipalti | Marketing Operations Specialist
Tipalti | Marketing Operations Specialist
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Job Description
On behalf of Tipalti SD Solutions is looking for a talented Marketing Operations Specialist to step onto a fintech unicorn rocketship!
We are seeking an experienced and hands-on Marketing Operations Specialist to join our dynamic Marketing team. The Marketing Operations Specialist will play a crucial role in optimizing and streamlining our technology database and processes to drive efficiency effectiveness and overall program success. This role will be responsible for setting up and executing campaigns supporting Sales or Marketing technologies database accuracy/cleanliness and supporting cross-functional collaboration between various internal stakeholder teams.
SD Solutions is a staffing company operating globally. Contact us to get more details about the benefits we offer.
Responsibilities:
- Create and execute new outbound campaigns within Marketo.
- Troubleshoot technical issues and collaborate with the team to resolve them.
- Manage campaign member data including normalization enrichment and validation.
- Ensure best practices for data governance ensuring data accuracy and compliance with relevant regulations.
- Lead marketing automation efforts in various regions including campaign setup nurturing and campaign personalization to drive engagement and conversion.
- Ensure the alignment of technology data and processes to support campaign goals.
- Identify opportunities for process improvement between the Marketing/Sales/Business Development teams and implement streamlined workflows.
- Collaborate with cross-functional teams to ensure alignment and efficiency in sales follow-up processes.
Requirements:
- Must have 2-3 years of hands-on technical experience with marketing automation systems Marketo Hubspot Eloqua Pardot or similar.
- 2-3 years of experience working within Salesforce.
- Strong analytical and problem-solving skills.
- Excellent project management and organizational abilities.
- Understanding of data privacy and compliance regulations (e.g. GDPR CCPA).
- Strong communication and interpersonal skills.
- Ability to work collaboratively in a cross-functional team.
Advantages:
- 3-5 years of experience in revenue or marketing operations technology and data management in a B2B SaaS environment.
- Experience with ABM platforms (e.g. 6sense Demandbase Segment) is a plus.
About the company:
It is a global payables automation platform that provides a cloud solution to scale and automate global payables operations. The startup has already raised $565M funding.
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Required Experience:
Unclear Seniority
Employment Type
Full-Time
