Director - Strategy
Director - Strategy
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Job Description
Description
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Role Summary and Impact
We are currently looking for aDirector Strategyto join usfor one of the biggest global this role you willdrive theend-to-endstrategicplanning for all brands in the portfolio brand activationsand consumermediajourneysto deliver brand goals.
Reporting of the role
This role reports toSenior Director - Strategy
3 best things about the job:
- Application of business growth models brandmediamapping and marketing frameworks to design a custom marketing roadmap for brands that will deliver ambitious business growth short term and long term.
- You willwork with clientspecialist teams and external partners in conceptualizing developing and bringingpartnershipsideato life in the form of IPs/ Programplatforms and Partners. Interaction with senior decision makers CMOs and CEOs at client end to present the WPP medias perspective and become a trusted partner in their growth plans
- Workwithregional& localcross-functional specialist teams onplanningactivationdata and measurement to make sure it is addressing the strategic roadmap laid out for the business.Youll ownstrategic project approval & closure till execution handshake.
Measures of success
In three months you would have:
- Be fully immersed instrategicbrandchallenges &campaignsAI-ledaudienceprofiling mediaunderstanding cultural context & best campaigns in the competitive set nationally and globally
- Bringing superior understanding ofaudiencescategory competitive landscape best practices and growth models to the clientportfoliowe handle.Eg: Risingrise of live experiences inGenZimpacting content consumption and hence reduced impact of digital investments.
- Distilling this understanding into implicationsonbrand & campaignstrategy & partnershipsforupcomingcampaignsproductlaunches and regional activations & reviews.
In six months you would have:
- Demonstrate strong understanding of brand challenges consumers cultural activation/partnership spaces and regional nuances
- 4key client engagements with senior stakeholders delivering strategic roadmaps
- Collatingaudiences x brand learningsandcreating strategicplaybooksbybrand
- Land 3 super-sizedpartnershipprojects on the large brands (IP/ Programs/ Platforms) along withbuzz-worthy innovations on individual touchpoints and asstandalone/integrated campaigns
- Recommendanddrivecontentpartnerships as part of overall brand strategy.
In 12 months you would have:
- Interpretinsightslearningsdata/tool outputs and drivebrand strategic recommendations
- Interact with diverse specialist teams engaging them to work on your brief curate and enhance their ideas so that they are onbrand goals.
- Mentor the team to proactively & reactively work onStrategy & partnershipbriefs within deadlines
- Communicate emergingopportunitiesand best in class work with client teams to keep them engaged and responsive
Responsibilities of the role:
- Demonstrate strong understanding of brand challenges consumers cultural trends and regional nuances.
- Interpret data/tool outputs and drive storytelling to develop E2E briefs on brands.
- Interact with diverse specialist teams engaging them to work on your brief curate and enhance their ideas so that they are on brief.
- Mentor the team to proactively & reactively work on E2E briefs within deadlines.
- Communicate emergingopportunitiesand best in class work with client teams to keep them engaged and responsive.
Skills and Experience
- Ability to work under pressure
- Strong ability to dissect complexbrandmarket competitive and internal datatobuild brand strategy and achieve brand goals
- Expertise in tools likeTGI GWIandAOP&scenario planning
- Experience in Media & platforms
- Strong communication & presentation skills
- Presenting a compelling strategic narrative to diverse audiences: senior leadershipclientteams and external partners.
- Persuasion and negotiation to gain stakeholder buy-in
- Problem-Solving & Critical Thinking
- 8 years of progressive leadership in strategy planning consulting ormediaroles.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard toparticular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.
Please read our Privacy Notice ( more information on how we process the information you provide.
While we appreciate all applications received only those candidates selected for an interview will be contacted.
Required Experience:
Director
Employment Type
Full Time
