Marketing Manager

About AccuWeather

AccuWeather recognized and documented as the most accurate and most used source of weather forecasts and warnings in the world has saved over 12000 lives prevented injury to over 100000 people and saved companies tens of billions of dollars through better planning and decision-making.

Billions of people around the world rely on AccuWeathers proven Superior Accuracy across our consumer digital the #1 weather destination and one of the top 100 most-visited websites in the world and our award-winning AccuWeather app delivers detailed real-time forecasts to millions of smartphones.

AccuWeather forecasts also appear on digital signage in 700 newspapers are heard on over 400 radio stations and viewed on 100 television stations. The AccuWeather Network and AccuWeather NOW reach an audience of over 125 million on cable and streaming platforms including DirecTV Charter Communications - Spectrum Verizon Philo Frndly TV Comcasts Xfinity X1 and Xfinity Stream Roku Xumo Rockbot LG and Amazon Freevee.

AccuWeather For Business serves more than half of the Fortune 500 companies and thousands of other businesses and government agencies globally.

Dr. Joel Myers Founder and Executive Chairman established AccuWeather in 1962 and is considered the father of modern commercial meteorology. Myers a leading creative thinker and visionary has been called the most accurate man in weather by The New York Times and has been recognized as one of the top entrepreneurs in American history by Entrepreneurs Encyclopedia of Entrepreneurs.

The AccuWeather Technology organization is seeking a highly motivated and technically accomplished leader to drive our middleware strategy and execution as Senior Director Technology. This role is ideal for someone passionate about building world-class service platforms system integrations and high-performing middleware systems that support mission-critical functions like billing login product catalogs push notifications and more.

Position Summary

We are looking for a creative and driven B2B marketer to join our team and support the marketing efforts behind AccuWeather For Business solutions. You will help shape how we communicate value to enterprise clients across multiple sectors.

This position has the ability to be located at AccuWeathers State College PA Headquarters or based in NYC.

Key Responsibilities

The AccuWeather For Business Marketing Manager will:

• Lead the execution of marketing strategies and the development of content to support sales and customer engagement.
• Craft and manage product positioning messaging and packaging for AccuWeather For Business services and weather solutions.
• Collaborate with product sales and business teams to develop customer-focused messaging case studies and success stories.
• Implement product marketing campaigns and bundles across AccuWeather For Business offerings.
• Coordinate marketing deliverables supporting new product releases and updates.
• Manage content strategy across all customer touchpoints: presentations brochures and digital platforms.
• Analyze customer insights and data to inform marketing strategies and improve the customer experience.

Qualifications:

• Bachelors degree in Marketing Communications Business or a related field.
• 24 years of B2B marketing experience with strong skills in content creation and campaign execution.
• Proven experience developing sales materials and pitch decks for enterprise clients.
• Strong written and verbal communication skills.
• Demonstrated ability to analyze data translate insights into action and measure outcomes.
• Experience with CRM and marketing platforms (e.g. HubSpot Salesforce Google Analytics).
• Excellent project management skills; must have the ability to handle multiple priorities and tight deadlines.
• Collaborative mindset with cross-functional experience in sales product and customer success.

AccuWeather is proud to be an Equal Opportunity/Affirmative Action Employer. We are committed to equal employment opportunity to all applicants and existing employees and we evaluate qualified applicants without regard to race creed color national origin sex (including pregnancy and gender identity/expression) sexual orientation age ancestry physical or mental disability marital status political affiliation religion citizenship status genetic information veteran status or any other basis protected under applicable federal state or local law. View the EEO is the Law poster here and its supplement here. The pay transparency policy is available here.

AccuWeather is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process please send an e-mail to and let us know the nature of your request and your contact information.