E-Commerce Marketing Manager
E-Commerce Marketing Manager
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Job Description
Please Note: If you are a current Spin Master employee with access to Workday apply to this job via the Workday application.
Are you a kid at heart looking to build a career with a leading global childrens toy entertainment and digital gaming company
At Spin Master our unwavering commitment to open mindedness integrity and innovation is a great part of what has made us an industry leader. How do we stay ahead of the pack By hiring the best and brightest mindsand thats why we want you!
Job Description:
What will you work on
This position will work under the leadership of the Sr. eCommerce Marketing Manager and in collaboration with Sales Marketing Media and Analytics teams to implement manage and analyze our brands ecommerce performance.
The essence of this role is to optimize the visibility of our brands and items on our retailers website. The combination of organic and paid tactics working together to drive sales product ranking and profitability. Your focus is to manage paid search and display advertising tactics within each ecosystem to drive discoverability share of voice engagement and ROI which will help growth Spin Master brands online. If you thrive in a fast-paced environment and are relentless at testing and learning towards performance across online merchandising and paid media then this is the role for you!
How will you create impact
- Advanced knowledge of the and ecosystem and flywheel.
- Work with the commercial team to build the ecommerce growth objectives to stimulate sales and deliver on the sell-through plan.
- Utilizing Amazon Ads Target Roundel and Walmart Connect you will manage comprehensive retailer advertising campaigns to increase sales grow market share and build repeat orders for the US market.
- Create strategies and manage multi-brand campaigns with large sku lists to understand performance and monitor against key metrics such clicks CTR orders conversion rate iROAS/ROAS new to brand and sell-through.
- Collaborate internally with US Marketing and Media to created seamless path to purchase consumer experiences through Social Influencer YouTube and affiliate marketing.
- Partner external Amazon Ads Target Roundel and Walmart Connect teams to drive paid media and get access to new ad products Alphas and Betas to ensure Spin Master is at the forefront of innovative retail media.
What are your skills and experience
- Prior experience in eCommerce and digital marketing at a mass retailer DTC or Brand preferably with a toy retail or consumer products company.
- Experience with using Digital Shelf/ Commerce /eCommerce tools and platforms.
- Advanced knowledge and experience of retail media successfully managing paid search and display campaigns with a focus on Amazon Ads. Walmart Connect and Target Roundel experience is a plus.
- Strong technical and analytical skills an understanding of Amazon Advertising Amazon digital shelf Amazon Vendor Central. Knowledge of Power BI or similar analytics tool would be an asset.
- Experience with an eCommerce Mar Tech platform (ex. Pacvue Commerce IQ Stackline Skai Helium 10 Profitero) or similar would be an asset.
#LI-Hybrid #LI-HM1
What you can expect from us:
Our mission is to Make Life More Fun with a vision to push the boundaries of innovation creativity and fun.
- Growth and Career Opportunities
- Flexible Work Hours
- Innovation Collaboration and Fun
- Comprehensive Benefits
- Other fun Perks!
Whats it like to work here
Spin Master is a fast-paced hands-on organization that provides many great opportunities for impactful decision-making; though our challenging start-up atmosphere isnt for everyone we have a proven record of opportunities for future advancement and internal transfers for our passionate and results driven team.
Everyone is welcome in our sandbox and we are committed to an accessible and inclusive hiring process that provides reasonable accommodation to all applicants.
Spin Master strives to create an accessible and inclusive application and selection process and is committed to working with and providing reasonable accommodation to job applicants who may require provisions to participate in the recruitment selection and/or assessment processes. Should you require an accommodation please contact our Talent Acquisition team by email at or by phone at and we will work with you to meet your accessibility needs.
Follow us on Instagram and Twitter @SpinMaster to stay up to date on Spin Master career opportunities.
We do appreciate all interest; however only those selected for interview will be contacted.
Required Experience:
Manager
Employment Type
Full-Time
