Digital Marketing Specialist
Digital Marketing Specialist
Posted on :
09-07-2025
Employer Active
1 Vacancy
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Job Description
Key Responsibilities
- Demand Generation & Funnel Optimization: Launch and manage digital campaigns that generate qualified leads across channels (search social email). Continuously improve conversion funnels to increase MQL SQL Win rates.
- Performance Marketing: Plan execute and optimize paid campaigns on LinkedIn Google Ads and Meta to maximize ROI. Experiment with copy targeting and landing pages to lower CPA.
- Content Strategy & Campaigns: Collaborate with internal teams to create compelling digital content (infographics videos blogs email journeys) that differentiates our value proposition and addresses customer pain points.
- Marketing Automation & CRM Integration: Design and execute lifecycle campaigns retargeting flows and ABM programs using tools like Lemlist Mailchimp or Hubspot. Ensure seamless lead capture and handoff to Sales.
- Analytics & Insights: Set up dashboards and track campaign metrics. Derive insights to inform real-time campaign adjustments and strategic decisions.
- Retention & Loyalty: Design remarketing reactivation and customer nurture campaigns to increase LTV and reduce churn.
Tools Youll Work With
- Google Ads LinkedIn Ads Meta Ads Manager
- Google Analytics (GA4) Hotjar UTM tracking
- Mailchimp Lemlist Hubspot Bitrix24
- Webflow Notion Slack Google Sheets
- (Bonus): Taplio Rb2b Chatgpt/ Perplexity others
Qualifications :
- Have 5 - 7 years of experience in digital marketing demand generation or B2B SaaS growth
- Think in funnels speak in metrics and dream in conversion rates
- Know how to turn customer pain points into high-performing campaigns
- Are comfortable owning performance targets like CPL CAC and ROAS
- Stay updated on the latest trends in digital marketing tools and algorithms
- Communicate clearly write well and enjoy working in cross-functional teams
- Want to grow in a high-impact role where results are visible and celebrated
Additional Information :
Why Join Datakrew
- Be part of upcoming and modern industries like EV and ESS
- Work with a global client base across fleet operators insurers and OEMs
- Join a tight high-trust team that values initiative and transparency
- Opportunity to scale Datakrews brand and impact from the ground up
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
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