Tagging Executive

Role Summary

We are looking for a Tag Management Executive to support a leading automotive client with the ongoing management and optimisation of their global web and data infrastructure. This role is perfect for someone with a strong attention to detail solid technical know-how and an interest in digital marketing and analytics.

Key Responsibilities

• Support the deployment and management of tracking tags through tag management platforms such as Google Tag Manager or Tealium.

• Troubleshoot and resolve tagging issues collaborating closely with development teams.

• Assist in the implementation of pixels scripts and tags that contribute to performance measurement across digital platforms.

• Maintain and monitor data layers to ensure accurate data capture and consistency across platforms.

• Work alongside analysts and media teams to ensure tracking supports campaign measurement and analytics requirements.

• Ensure all tracking and tagging complies with GDPR and data privacy policies.

• Document tagging implementations and processes for internal and client reference.
• Participate in QA processes to validate tag deployments.

The Ideal Candidate

• Familiarity with web technologies (HTML JavaScript CSS) and browser debugging tools.

• Knowledge of digital marketing

• Strong analytical and problem-solving skills.

• Excellent communication and collaboration skills particularly with technical and non-technical teams.
• A proactive mindset with a willingness to learn and adapt.

Nice to Haves:

• Understanding of GDPR and data compliance best practices.

• Hands-on experience with tag management systems (GTM Tealium Adobe Launch etc.).
• Knowledge of Performance Tracking

About Annalect EMEA:

Omnicom Media Group Europe (OMG EMEA) is the media division of Omnicom Group Inc. headquartered in London with offices in Manchester and Newcastle.

The Annalect EMEA team at OMG EMEA is the data technology and analytics division. We help CMOs and their teams harness data technology and advanced analytics to grow their brands.

We have built a variety of innovative product and specialist service solutions for clients and agency partners.

We build and maintain the Omni platform which gives agency and client teams access to these capabilities as well as the ability to integrate and combine their own data and technology with Omni. Omni has over 30000 active users and is recognized in the industry as a leading marketing platform. We continuously innovate the platform to ensure our clients stay ahead of their competitors in data driven marketing.

Our team of Annalectuals is growing rapidly and are based in over 80 countries around the globe supported by global and regional team hubs in NY London Singapore Gurgaon Bangalore and Hyderabad.

The EMEA team is responsible for global and regional client relationships led from London as well as the development of new data-driven marketing capabilities. They form part of our global team and collaborate closely with local market Annalect teams across EMEA as well as regional Omnicom agency partners.

Flexible Working

At Omnicom Media Group we are committed to supporting flexibility for our peoplewhile fostering collaboration innovation and teamwork. We have a hybrid working model (three days in the office two working remotely) to ensure that we meet the needs of both our people and our business balancing the benefits of in-person connections with the flexibility of remote working. Our standard working hours are 9:30 17:30 but we offer the ability to flex around core hours of 10:30 16:30 to give our people flexibility on how they manage their working day whether thats in the office or working remotely. For example you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30.

We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable you can email us confidentially at to let us know how we can support you.

Diversity Equity & Inclusion at OMG

At OMG our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality inclusion and belonging. We are committed to providing a truly inclusive environment that reflects todays society where everyone is able to bring their true selves to work and where diverse voices and backgrounds are valued heard and well-represented.

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