drjobs Sr. Marketing Manager - Digital Portfolio

Sr. Marketing Manager - Digital Portfolio

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1 Vacancy
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Job Location drjobs

Sunnyvale, CA - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Primary Function of Position

Intuitive is seeking a strategic and experienced marketer to join our Global Marketing and Insights team as the Senior Marketing Manager Digital Portfolio. This role is pivotal in leading the global marketing strategy for Intuitives growing portfolio of digital solutions shaping how we communicate value to a diverse set of healthcare stakeholders. The ideal candidate will leverage global customer insights product performance data and cross-functional collaboration to craft compelling customer-centric narratives that differentiate our digital offerings and drive adoption of the da Vinci ecosystem. The candidate will set the standard for launch excellence to be scaled globally with a focus on maintaining agility in how digital innovations are brought to market. This position offers a unique opportunity to work across product franchises and geographies unifying digital innovations into a cohesive and impactful story that drives business growth and enhances patient outcomes.

Essential Job Duties

Strategic leadership and portfolio expertise

  • Serve as the subject matter expert for Intuitives digital product portfolio maintaining deep knowledge to inform global commercial strategies and marketing initiatives.
  • Design and execute integrated marketing strategies that differentiate the digital portfolio and drive da Vinci adoption and growth in alignment with business objectives.
  • Collaborate with cross-functional stakeholdersincluding Product Management regional commercial leaders and enterprise teamsto align marketing efforts with the digital roadmap and evolving market needs.

Messaging and content development

  • Develop compelling customer-centric messaging that evolves from feature-focused to problem/solution narratives supported by data-driven outcomes.
  • Create global content and commercial assets for use across digital marketing social media email and other communication channels to drive awareness trial and acquisition.
  • Lead the development and execution of marketing programs that build awareness and generate global demand for the digital portfolio.

Evidence generation and competitive positioning

  • Partner with GAVE MACA clinical affairs enterprise analytics and commercial teams to develop and execute an evidence generation plan that supports marketing claims and product positioning.
  • Analyze product data to generate proof points and claims that demonstrate the impact and value of digital offerings.
  • Monitor competitive technologies and messaging to ensure differentiation and maintain a competitive edge in the market.

Qualifications :

Required Skills and Experience

  • Minimum 8 years of professional experience in Product Management Product Marketing or related marketing discipline required with a history of defining and launching successful products and programs preferably in the medical device industry.
  • Proven ability to effectively build a product brand position and communicate product value.
  • Experience in developing strong commercial and KOL partnerships to inform a value-driven portfolio narrative.
  • Capacity to learn new technical skills and build clinical acumen.
  • Ability to simplify complex technologies and technical detail to be understood across a broad customer base.
  • Demonstrated ability to work creatively amidst competing priorities to deliver high-impact marketing programs on-time and within budget to support overall marketing strategy and business objectives.
  • Superb verbal/written communication teamwork and interpersonal skills to work across multiple functions and stakeholders.
  • The ability to build positive collaborative relationships across different teams and at all levels of the organization.
  • Highly organized detail-oriented and focused on personally executing at the highest levels.
  • Comfortable interacting with senior business leaders and leading strategic discussions.
  • Excellent organizational and leadership qualities.
  • Business driver with proven track-record of leading cross-functional teams.

Required Education and Training

  •  Bachelors degree required MBA or Masters degree preferred


Additional Information :

Due to the nature of our business and the role please note that Intuitive and/or your customer(s) may require that you show current proof of vaccination against certain diseases including COVID-19.  Details can vary by role.

Intuitive is an Equal Opportunity Employer. We provide equal employment opportunities to all qualified applicants and employees and prohibit discrimination and harassment of any type without regard to race sex pregnancy sexual orientation gender identity national origin color age religion protected veteran or disability status genetic information or any other status protected under federal state or local applicable laws.

Mandatory Notices

We will consider for employment qualified applicants with arrest and conviction records in accordance with fair chance laws.

We provide market-competitive compensation packages inclusive of base pay incentives benefits and equity. It would not be typical for someone to be hired at the top end of range for the role as actual pay will be determined based on several factors including experience skills and qualifications. The target salary ranges are listed.


Remote Work :

Yes


Employment Type :

Full-time

Employment Type

Remote

Company Industry

About Company

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