The Marketing & Engagement Manager plays a key role in shaping and executing NYPCCs brand and communications strategy. This position supports cross-functional teams throughout the agencyensuring consistent messaging impactful outreach and a vibrant internal culture. From leading digital campaigns to coordinating in-person events this individual brings creativity organization and strategic thinking to every aspect of their work.
Responsibilities:
Marketing & Brand Strategy
- Develop and implement marketing and brand strategies aligned with annual organizational goals and initiatives.
- Create and distribute a variety of marketing materialsincluding print email social media content and event collateralto support teams across the agency (e.g. Community Outreach HR/Recruitment).
Digital Platforms & Content Management
- Oversee website maintenance and content updates using WordPress and various plugins.
- Manage and optimize digital tools and platforms such as Google Analytics Eventbrite Salesforce Mailchimp Canva Adobe Creative Suite and Hootsuite.
- Develop and maintain an engaging online presence across social platforms (Facebook Instagram LinkedIn).
- Research and create compelling multimedia content including videos graphics and marketing materials.
Leadership & Team Management
- Supervise and support a dynamic team including the Events and Marketing Coordinator Marketing Assistant and Community Engagement Specialists.
Cross-Department Collaboration
- Partner with the Community Outreach team to manage Salesforce communications referral processes audience segmentation and communication best practices.
- Assist the Director of Administration and Marketing on social media initiatives content planning and campaign execution.
- Collaborate with various agency-wide departments such as but not limited to HR/Recruitment and Office Management to ensure company events and special projects are executed efficiently.
Event Planning & Staff Engagement
- Lead planning coordination and execution of staff events and culture-building initiatives.
- Manage logistics and provide on-site support for events including real-time content creation and social media coverage.
- Coordinate and analyze staff surveys and culture touchpoints to improve internal engagement.
- Oversee event/project budgets and ensure timely efficient execution.
Internal Communications
- Manage and organize SharePoint content including NYPCCs internal website The Link to ensure staff have access to timely and relevant information.
- Oversee the creation and roll-out of the quarterly company newsletter.
Additional Duties
- Monitor and respond to social media engagement and trends providing recommendations and ideas for growth.
- Handle other duties and special projects as assigned by leadership.
Qualifications :
- Bachelors in communications marketing or another related field; or High school diploma (or equivalent) and at least 3 years of management experience
- Knowledge in social media channels such as Facebook Twitter Instagram LinkedIn etc.
- Experience with Canva Adobe Hootsuite and WordPress are required
- Salesforce experience is a plus!
- Event planning and management experience is highly preferred
- Experience with brand promotion through the press and public media is a plus!
- Demonstrated leadership and a strong interest in communications/marketing/branding etc.
- Interest and passion for working in the non-profit field
- Ability to take initiative and be proactive
- Works well under pressure/short deadlines
- Strong organizational skills with the ability to tackle competing priorities
- Strong verbal and written communication skills
- Excellent Interpersonal skills
- Strong/demonstrated proficiency in MS Office Suite and Google Suite
- Experience creating custom content for social media is required
MUST BE ABLE AND WILLING TO TRAVEL TO OUR CLINIC SITES AS NEEDED. LOCATIONS INCLUDE:
- East New York
- Bushwick
- The Bronx
- Jackson Heights
Additional Information :
All your information will be kept confidential according to EEO guidelines.
Please note this position is Hybrid (3 days in office and 2 days remote)
Salary: $100000 - $120000 per year
Compensation will commensurate with experience and qualifications.
Remote Work :
No
Employment Type :
Full-time