Director, Sponsorship Consulting
Director, Sponsorship Consulting
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Job Description
Job Description:
MKTG SE is a global agency that harnesses the power of sports and entertainment for brands. For over 20 years weve ignited fandom and innovated activation in the world of sports and entertainment to make something worth noticing engaging liking sharing and remembering. We leverage deep INSIGHTS and our network of seasoned & creative team members to create IMPACT between properties fans & brands. MKTG SE is a part of the broader dentsu Sports International network.
The Director Sponsorship Consulting will report into the VP Sponsorship Consulting for this hybrid opportunity. You are both both strategic creative and will partner with our roster of Fortune 500 clients and serve as an internal expert on the golf sponsorship ecosystem. This is an amazing opportunity to help assist 2-3 clients on the best partnership strategy activation rightsholder management and measurement. Its a unique opportunity to work within the golf sponsorship landscape including property rightsholders media entities and athletes and set the strategic direction to implement marketing programs for some of the biggest sponsors in golf (and other major sports).
Responsibilities:
Develop integrated strategic solutions to client challenges
Provide ongoing and proactive strategic counsel to help clients identify and maximize potential opportunities in the golf space and the broader sports & entertainment landscape
Lead junior teams to ensure activation and achieve client goals
Regular communication and collaboration with clients rightsholders and other client roster agencies to ensure best-in-class solutions
Collaborate with sanctioning bodies and rightsholders to help develop outstanding marketing partnerships and measurement KPIs
Write and develop POV documents to client-ready status
Maintain oversight of activation programming including annual and per-event budgets manage costs and ensure adherence to both client and internal guidelines
Lead annual activation plan development process for 2-3 clients collaborate with senior leadership on holistic partnership strategies and frameworks
Play a support role in agency new business activities including brainstorming presentation writing and presentation delivery (focused on golf opportunities)
Provide internal and external expertise as one of our in-houses golf experts
Qualifications:
6 years of sponsorship consulting experience
3 years of golf marketing experience working on high-profile sponsorship programs involving properties such as the PGA TOUR PGA of America and U.S. Golf Association
Experience managing sponsorship programs with other major (non-golf) sports & entertainment properties across multiple industry categories (CPG Logistics Financial Services Auto)Knowledge of and experience with the full marketing / activation mix social media content marketing influencers experiential media and marketing promotions
Create and present high-level sponsorship concepts to senior client leaders
Comfort managing and delegating daily tasks to junior teammates while ensuring quality and timeliness of all deliverables
Experienced working in Word Excel and PowerPoint
BA/BS in Marketing related field
The annual salary range for this position is $78000-$126500. Placement within the salary range is based on a variety of factors including relevant experience knowledge skills and other factors permitted by law. Additionally this position is eligible for discretionary incentive compensation.
Benefits available with this position include:
Medical vision and dental insurance
Life insurance
Short-term and long-term disability insurance
401k
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave and
Paid parental leave.
To begin the application process please click on the Apply button at the top of this job posting. Applications will be reviewed on an ongoing basis and qualified candidates will be contacted for next steps.
#LI-Hybrid #LI-CP1 #LI-MKTG
Location:
CharlotteBrand:
Mktg SportsTime Type:
Full timeContract Type:
PermanentDentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race color national origin sex sexual orientation gender identity age pregnancy childbirth or related medical conditions ancestry physical or mental disability marital status political affiliation religious practices and observances citizenship status genetic information veteran status or any other basis protected under applicable federal state or local law.
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Required Experience:
Director
Employment Type
Full-Time
