Marketing and Communications Coordinator- Incarnate Word High School
Marketing and Communications Coordinator- Incarnate Word High School
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Salary Not Disclosed
1 Vacancy
Job Description
Reports to: Director of Advancement
Position Overview:
The Marketing and Communications Coordinator is responsible for developing and implementing strategic marketing and communication initiatives that enhance the visibility reputation and enrollment of Incarnate Word High School. This role involves managing the schools digital presence creating engaging content and coordinating communications across various platforms to effectively reach current and prospective students parents alumnae and the broader community.
Key Responsibilities:
- Assist the Director of Advancement in developing a comprehensive marketing plan to support enrollment goals and increase the schools visibility in the community.
- Manage and optimize the schools online presence including the website social media channels and email marketing.
- Create compelling marketing materials including brochures flyers newsletters and digital content.
- Analyze the effectiveness of marketing strategies and adjust campaigns to maximize impact.
- Write edit and publish content for various communication channels including the schools website social media newsletters and press releases.
- Collaborate with faculty staff students alumnae and board members to gather stories and highlights for promotion.
- Provide marketing materials and support signature Advancement events such as Annual Gala Golf Tournament etc ensuring they are well-publicized and effectively communicated.
- Serve as the primary point of contact for all media inquiries and manage relationships with local media outlets.
- Ensure all content aligns with the schools brand voice mission and values.
- Assist in promoting school-wide events and recruitment initiatives fundraisers.
- Maintain consistency in branding across all communication materials and platforms.
- Perform all other duties as assigned.
Qualifications:
- Bachelors degree in Marketing Communications Public Relations or a related field.
- 2 years of experience in marketing communications or public relations preferably in an educational setting.
- Excellent written and verbal communication skills.
- Proficiency in digital marketing tools including social media management email marketing platforms and content management systems.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
- Creative thinking and problem-solving abilities.
Preferred Skills:
- Graphic design experience including proficiency with Adobe Creative Suite or similar tools.
- Photography and video production skills.
- Experience in website management.
Working Conditions:
- Full-time salaried position with occasional evening and weekend hours required for events.
- Collaborative office environment with a focus on teamwork and shared goals.
Required Experience:
IC
Employment Type
Full Time
