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Think about the last time you went grocery shopping. What made it into your cart Perhaps you picked up a new brand of Chocolate that caught your eye on shelf or changed it up with a new flavor of chips that sounded especially tasty Whether these were conscious choices or ones you didnt think much about manufacturers and retailers desperately want to unlock the why behind those decisions and thats where you come in. As a BASES Neuroscience Research Analyst you will dig deep into the dynamics of the how people respond to advertising packaging and products in the marketplace and help clients understand how to better reach their consumers.
The Analytical Resource Center (ARC) is the analytical hub of NielsenIQ Innovation (BASES) Design & Ad and Line & Price Businesses. From its base in Mumbai India ARC acts as a key support function by partnering with Client Consulting (CC) teams across offices around the world and delivering in-depth insights on existing and new FMCG product ideas.
As ARC Neuroscience Research Analyst you will:
Use your neuroscience expertise to support our PhD Neuroscientist subject matter experts in providing expertise in neuroscience methodology and data analysis for commercial teams clients and internal stakeholders like operations and R&D.
Working with the neuroscientists ensure the neuro-scientific principles of good study design are adhered to for studies before going into field.
Help the commercial team to answer client business questions by using our world-class neuroscience solutions analytics and connecting the dots.
Work with our neuroscience team and commercial team to provide insights and recommendations that clients can use to make better faster and smarter decisions.
Observe the impact of your work firsthand as you encounter new packaging in the store new advertising on social media or TV and new products in the marketplace.
Participate in exclusive professional development opportunities focused on gaining a business perspective training diversity inclusive leadership and continuous coaching/mentorship.
Make a difference by becoming a problem solver a neuroscience consultant and the voice of NielsenIQs inclusive culture for our commercial teams and our clients.
About you
Not only are you fascinated by the brain and enjoy working with details and data making sure everything is accurate but you also take pride in your ability to help multiple stakeholders feel confident in data quality and what the data means. You are someone who values working on an inclusive team and feel comfortable working with people across different functions and backgrounds. You constantly seek to learn new things value diverse thought and are ready to contribute to a collaborative work environment. Change excites you and you value precision and accuracy. Curiosity communication and critical thinking drive your work.
Qualifications :
Masters Degree (or Bachelors with at least 2 years experience) in a behavioral sciences field including but not limited to Neuroscience Cognitive Psychology Cognitive Neuroscience Psychology with a Biological focus or Biology with a Neuroscience focus.
0-1 years of professional work experience
Proficiency in Microsoft Office (Excel Power-point)
Strong critical thinking skills problem solving and attention to detail
Leadership in extracurricular activities on campus or in your community
Passion for applying neuroscience & psychology to the world and helping non-scientists understand how the mind works.
Desire to learn and apply new technologies to business solutions
Strong ability to work with others and willingness to share unique perspectives and experiences
Strong oral and written communication skills
Demonstrated project management skills and ability to manage multiple priorities
Additional Information :
Our Benefits
About NIQ
NIQ is the worlds leading consumer intelligence company delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023 NIQ combined with GfK bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insightsdelivered with advanced analytics through state-of-the-art platformsNIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100 markets covering more than 90% of the worlds population.
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Our commitment to Diversity Equity and Inclusion
NIQ is committed to reflecting the diversity of the clients communities and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce measurement and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer making decisions without regard to race color religion gender gender identity or expression sexual orientation national origin genetics disability status age marital status protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: Work :
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Employment Type :
Full-time
Full-time