Marketing Executive
Marketing Executive
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Job Description
About Greenpark
Greenpark is a global award-winning performance-driven content leader and brand publishing Purposeis to help brands create meaningful connections that impact peoples lives through performance-driven contentfor search and social. Our unique expertise in Omnichannel Search & Insights Creative Content and Performance Tech are delivered to our clients via an ad agency and in-house model.
We do this for a global client portfolio including Unilever Campari Group AIA Sanofi Nestle Lipton Kimberley Clark Straumann Ricola Globe Telecom and more.
Our Values
As a company we strive and act together in our ambition to make a positive impact for the people and brands we serve we do everything with kindness and respect at the core. We Strive Acting Together With Kindnessare the values that guide us.
About the role
As a Marketing Executive you will have an important role in providing support to the marketing and new business
development team. You will be required to immerse yourself in the Online/Digital media world learning quickly and honing your skills and knowledge of the industry.
Your role will be crucial in
assisting the
marketing and new business development team
to help grow the online visibility and credibility of the Greenpark brand to attract new potential clients and candidates. You will work closely with the Head of Marketing to plan create and roll out regular content in line with the annual marketing strategy for social media website and media channels.
The Marketing team works very closely with the New Business team supporting them with content for their lead generation activities and manages the marketing automation to help attract and nurture prospects which youd contribute to.
Greenpark already has a strong digital presence with 21K LinkedIn followers and 2M media reach in the last 12 months you will be responsible for growing our social presence in new channels such as Instagram and TikTok as well as contributing to existing activities.
You will also work with Head of Marketing on other agency marketing activities that happen throughout the year such as award submissions case studies and events.
What youll do
- Monthly social media content planning working closely with Head of Marketing and supported by the social media department
- Scheduling/publishing posts and community management for socials
- Monitor and analyse performance of social content creating regular reports on whats working well and whats not to improve performance
- Create insightful and engaging content about the leaders heads and fellow Greenparkers
- Work alongside the people teams to build out our employer brand by promoting our people culture and what its like working at Greenpark
- Set up and run email campaigns to support lead generation activities including audience development marketing automation and reporting working closely with New Business Director
- Support award submissions and case study creation by communicating and collaborating with relevant
team members
- Event management support our owned and third party events
such as BrightonSEO
About you
- Youre a natural content crafter sharp with words tuned into trends and always thinking about what cuts through.
- Social-first and platform-savvy you know your way around
Instagram and TikTok.
- Organised proactive and on it you keep projects moving and stick to deadlines.
- A team player whos not afraid to speak up share ideas or chase things down to make things happen.
- Energised by agency life fast-paced idea-led and full of variety.
- Comfortable with design and video editing tool or quick to learn if not.
- You communicate clearly whether writing a post sending an email or updating a team.
- You live & breathe Greenparks core valueschampioning openness respect innovation and teamworkso that every interaction both internally and externally reflects our commitment to our values.
Employment Type
Full-Time
