Performance Marketing Specialist
Performance Marketing Specialist
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Job Description
Job Description
Performance Marketing Specialist
Are you skilled in data-driven digital marketing and eager to drive measurable results Were seeking a Performance Marketing Specialist to develop execute and optimise campaigns across Google Ads and Meta Ads. This role involves managing campaigns from strategy to daily optimisation with a strong focus on analytics and ROI.
Key Responsibilities
Develop execute and optimise Google Ads (Search Display Video) and Meta Ads (Facebook/Instagram) campaigns to drive measurable performance improvements (CPC CPL CPA ROI) and customer acquisition growth.
Independently manage the end-to-end process of campaign execution from strategy creation and budget management to daily optimisation.
Analyse campaign performance regularly providing detailed reports and actionable insights on CPC CPL CPA ROI and other relevant metrics.
Collaborate with the wider marketing team to integrate paid campaigns with organic efforts and other digital marketing strategies.
Requirements
3 years of experience executing Google Ads and Meta Ads campaigns with a proven track record of driving ROI.
Strong experience with campaign performance reporting analysis and data interpretation.
Highly skilled in campaign optimisation across all stages including bidding strategies and A/B testing.
Bonus Points
Experience running performance marketing campaigns in complex highly-regulated industries such as financial services or gaming.
Experience with programmatic advertising and native content campaigns.
Experience running ads on platforms beyond Google and Meta such as Reddit or Twitter.
If youre ready to drive measurable results and optimise marketing spend apply now.
Required Experience:
Unclear Seniority
Employment Type
Full Time
