Art Director, US
Art Director, US
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Job Description
At eBay were more than a global ecommerce leader were changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. Were committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.
Our customers are our compass authenticity thrives bold ideas are welcome and everyone can bring their unique selves to work every day. Were in this together sustaining the future of our customers our company and our planet.
Join a team of passionate thinkers innovators and dreamers and help us connect people and build communities to create economic opportunity for all.
Art Director US CRM Creative
Team: eBay Brand Creative
Location: Toronto Canada
About the Role:
Are you a seasoned Art Director with a passion for designing customer-focused high-impact creative The eBay Brand Creative team is looking for an Art Director to lead the creative direction for US CRM campaigns. In this role you will oversee the design and execution of engaging email push notification SMS and other customer communications all tailored to the unique needs of the US market while aligning with eBays global brand standards.
As the lead Art Director for US CRM youll be responsible for guiding our external agency in crafting visually compelling creative that engages customers drives retention and enhances their overall experience with eBay. You will work closely with internal and external cross-functional teams including marketing category BUs and social strategists to deliver exceptional customer experiences. You will also have the opportunity to produce in-house creative work for CRM touchpoints as needed.
What Youll Do:
Lead the creative direction for eBays US CRM campaigns including emails push notifications SMS and other customer communications ensuring content resonates with US customers and drives engagement.
Occasionally concept design and execute creative for CRM channels with a focus on customer retention loyalty and brand advocacy.
Ensure brand consistency by adapting eBays global brand guidelines to align with the specific tone voice and customer needs of the US market.
Collaborate with cross-functional teams including marketing content design and copy to create CRM campaigns that are both visually impactful and strategically aligned with eBays marketing goals.
Present feedback and pitch concepts to stakeholders including CRM marketing and other key teams ensuring that your vision is communicated clearly and persuasively.
Optimize and iterate creative campaigns based on performance data customer feedback and market trends continuously improving campaign outcomes.
Work closely with external agencies to guide the execution of CRM creative while ensuring it aligns with eBays standards and US market needs.
Collaborate with localization teams to ensure all content is culturally relevant and linguistically accurate for US customers.
Occasional travel may be required for team collaboration or photoshoots.
What You Bring:
5 years of experience as an Art Director or Senior Designer with a focus on CRM creative in the e-commerce or digital marketing space.
Bachelors degree in Graphic Design Communication Design or a related field.
A strong portfolio showcasing CRM campaigns email design and customer engagement work across multiple channels.
Expert proficiency in Adobe Creative Suite (Photoshop Illustrator InDesign); knowledge of After Effects or Cinema 4D is a plus.
Experience with CRM platforms and tools and a deep understanding of how to tailor creative for emails push notifications and SMS.
Strong typography composition and visual storytelling skills with an eye for detail and the ability to craft visually engaging and effective content.
Proven experience leading creative projects from concept to execution managing multiple projects simultaneously and meeting tight deadlines.
Ability to work cross-functionally with marketing copy and product teams maintaining strong creative direction and brand integrity.
A collaborative mindset with the ability to give and receive constructive feedback
Who Youll Work With:
A talented team of designers copywriters motion designers and creative directors.
Cross-functional partners in marketing content and product teams collaborating to deliver customer-centric CRM campaigns.
A creative fast-paced environment that values collaboration innovation and quality.
Why Join Us:
At eBay youll have the chance to shape the customer experience for millions of users in the US market. As the Art Director for CRM creative youll be at the helm of campaigns that drive customer engagement loyalty and retention. If youre passionate about creating visually compelling content have a strong understanding of the US market and want to make a direct impact at one of the worlds leading e-commerce brands this is the role for you.
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Required Experience:
Director
Employment Type
Full-Time
