Marketing Manager | Festivals & Events
Marketing Manager | Festivals & Events
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Job Description
Marketing Manager Festivals & Events
The MRG Group
Vancouver BC
Who we are:
MRG is Canadas largest independent concert promoter and live entertainment venue operator. We produce over 1000 events annually across 9 owned and operated venues and have produced concerts hosted in clubs and arenas domestically as well as Europe and Asia-Pacific. Our diverse portfolio includes leading hospitality businesses experiential venues like Par Tee Putt and Par Tee Pong as well as AdmitOne the fastest-growing multi-product ticketing platform in North America. We are at the forefront of the experience economy.
Who you are:
Reporting to the Assistant Director Head of Marketing you are an experienced Marketing Manager excited to work directly with the award-winning Festivals & Events team at MRG Live. Strategic creative and highly organized you bring a proven track record in event marketing media buying creative writing campaign execution brand management and onsite execution. You thrive in dynamic environments and are ready to lead marketing initiatives for a diverse portfolio of festivals and public events including Car Free Day Surrey Khatsahlano Street Party Filberg Festival Pleasant Day Festival Flats Fest Metro Vancouver & TransLink activations at the PNE and more.
The Fine Print:
- Lead the execution analysis and optimization of marketing campaigns to meet and exceed attendance and revenue targets
- Manage marketing budgets digital advertising (social search display) media buying and relationships with media and creative partners
- Drive creative strategycontribute new ideas write ad briefs press releases and promotional copy for each campaign
- Develop integrated marketing plans including print digital and on-site strategies aligned with brand standards
- Collaborate cross-functionally with Producers and internal teams to ensure alignment on event priorities and timelines
- Oversee onsite content creation event signage production and manage MRG Events digital channels (social newsletters websites)
- Lead event reporting performance tracking and grant/award submissions
- Identify cross-promotional opportunities within MRG Group and execute localized promotions contests and print campaigns
- Support website development updates and analytics for event-specific pages
- Work closely with the MRG Live Concerts team to both lead and assist in concert marketing efforts as needed.
- Assist with additional marketing and communications tasks as required
We are looking for someone with:
- 3 years of marketing experience preferably in live events entertainment or experience industries
- Skilled in project management multitasking and cross-functional collaboration in fast-paced environments
- Strong communicator with creative writing interpersonal and community engagement strengths
- Highly organized detail-oriented and process-driven
- Proficient with digital marketing platforms CMS (WordPress Webflow) and Adobe Creative Suite (Illustrator InDesign)
- Knowledgeable about current marketing and social media trends and tools
- Physically capable of lifting 25 lbs standing for long periods and working variable hours including evenings and weekends
- Must have a Class 5 Drivers License and access to a vehicle
Whats In It For You
- Participation in the MRG Travel Ambassador Program
- A fun and casual environment. You will be joining a close-knit innovative team of creative and energetic professionals
- Employee Discounts to MRGs concerts/shows and at MRG run hospitality venues
- A welcoming fun and safe work environment where everyone can show up authentically to work each day and feel respected
Think you have what it takes Willing to roll up your sleeves and get things done Lets talk!
The MRG Group is committed to a diverse and inclusive workplace . We are an equal opportunity employer and do not discriminate based on any of the protected grounds mentioned under Human Rights Code such as race national origin gender identity sexual orientation protected veteran status disability age or other legally protected status. We encourage you to contact us at if you require any accommodation in the recruitment process
Thank you for your interest in MRG. Given the anticipated interest in this role only those selected for an interview will be contacted.
Required Experience:
Manager
Employment Type
Full-Time
