drjobs Campaign Marketing Manager

Campaign Marketing Manager

Employer Active

1 Vacancy
drjobs

Job Alert

You will be updated with latest job alerts via email
Valid email field required
Send jobs
Send me jobs like this
drjobs

Job Alert

You will be updated with latest job alerts via email

Valid email field required
Send jobs
Job Location drjobs

London - UK

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

The role of the Campaign Marketing Manager is to maximise the impact of marketing and PR assets and enable sales funnel growth. Working in close partnership with both marketing and sales you will lead the strategic development and execution of all key account campaigns including social media channels with a strategy that amplifies complementary campaigns and further leverages marketing and PR collateral to attract leads for sales whilst also using PR tactics to amplify proprietary data and research findings. The Campaign Marketing Manager will also act as a brand gatekeeper ensuring that brand guidelines are followed in all externalfacing communication..  

Key Responsibilities  

What youll do to succeed: 

Sales Enablement Demand Generation and Collaboration: 

  • Educate and inform the sales team through regular attendance at forecasting meetings providing insights into campaign performance lead generation and customer engagement. 

  • Foster a collaborative working relationship between marketing and sales teams facilitating alignment on goals strategies and tactics. 

  • Work closely with sales stakeholders to develop accountbased marketing plans aimed at achieving their targets and generate high quality leads 

Campaign Strategy Development and Execution: 

  • Lead the strategic development and execution of key account campaigns in collaboration with sales stakeholders ensuring alignment with sales targets and objectives. 

  • Develop comprehensive accountbased marketing plans to drive engagement and conversions within target accounts. 

  • Develop and execute strategies to deliver key performance indicators (KPIs) optimising campaign performance across all channels. 

  • Utilise analytical reporting to evaluate campaign effectiveness and inform ongoing and future activities. 

  • Conduct monthly marketing reviews to track campaign productivity and iterate existing campaigns for continuous improvement. 

CRM Marketing Automation and Content Creation: 

  • Take a lead role in CRM marketing automation and daily execution setting strategy and creating compelling content to nurture leads and drive conversions. 

  • Collaborate with internal teams to ensure seamless integration of CRM initiatives with overall marketing campaigns and sales efforts. 

  • Oversee the development of compelling campaign creative assets ensuring alignment with brand guidelines messaging and audience preferences. 

Social Media Campaigns and Amplification: 

  • Design plan and execute complementary social media campaigns to amplify marketing collateral and increase brand visibility. 

  • Develop strategies to leverage social media channels effectively engaging target audiences and driving traffic to key campaign assets. 

Growth Initiatives and Resource Allocation: 

  • Drive growth across all M3 market research companies by developing comprehensive marketing campaigns that support their objectives and integrate seamlessly with existing initiatives. 

  • Control and measure resources available for specific initiatives allocating and prioritising resources to maximise return on investment (ROI). 

 


Qualifications :

  • Experience of working in HubSpot / other CRM platforms with the ability to pivot to Hubspot.
  • Previous marketing experience preferably in a B2B environment
  • Social media planning experience especially Linkedin
  • A creative thinker with the capacity to develop engaging campaigns
  • Excellent copywriting skills and content creation for web social media and email
  • Motivated by an exciting and collaborative team environment
  • Able to make decisions take ownership and accept accountability
  • Selfmotivated and driven with a passion for excellence
  • Selfdirected worker with the professionalism and focus to work relatively autonomously albeit with the support of marketing and sales colleagues
  • Excellent verbal and written communicator with an eye for detail


Additional Information :

Employee Benefits:

  • 25 days annual leave
  • Participation in a company bonus scheme linked to personal and company performance
  • Group Life Cover 4x salary
  • Pension 4%/4% employee/employer contributions
  • Vitality after probation
  • Staff discount scheme
  • Discounted gym membership

#LILC1

#LIRemote


Remote Work :

Yes


Employment Type :

Fulltime

Employment Type

Remote

Company Industry

About Company

Report This Job
Disclaimer: Drjobpro.com is only a platform that connects job seekers and employers. Applicants are advised to conduct their own independent research into the credentials of the prospective employer.We always make certain that our clients do not endorse any request for money payments, thus we advise against sharing any personal or bank-related information with any third party. If you suspect fraud or malpractice, please contact us via contact us page.