CVRM Digital Manager
CVRM Digital Manager
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Job Description
We are AstraZeneca one of the worlds most forwardthinking and connectedBioPharmaceuticalcompanies. With a strong purpose an even stronger bond between each of our people and a scienceled patientfirst attitude were changing the future of medicine and the impact it can have on lives across the globe. Are you ready for a challenge
Currently we are looking for CVRM Digital Manager who carries out CVRM digital strategy and tactics including development of media plans and tracking of execution KPIs. Closely collaborate with CVRM marketing team and act as a digital marketing expert cocreating brand strategies. Facilitate continued digital educational of marketing and sales team. Ultimately oversees marketing and sales team digital performances ensuring current and future portfolio growth.
Tasks & Responsibilities
- Partner with other marketers to understand CVRM brand strategy tactical plans campaign requirements data needs and operational support associated with their digital marketing efforts.
- Lead and execute media plans; Identify and optimize digital channel mix to help grow the brands.
- Develop model of synergistic and effective collaboration with Business Excellence functions
- Analyse data by mapping current digital tactics to identify gaps opportunities and insights to optimize spend performance & ROI.
- Facilitate continued educational/training opportunities for internal marketing and sales stakeholders and external agency teams.
- Serve as a subject matter expert for digital marketing best practices internal processes and systems related to digital marketing.
- Help brand marketers ensure adequate data capturing and reporting are in place for all digital marketing initiatives.
- Cultivate strong partnerships with external agency teams suppliers and vendors in support of Brand and/or Digital Operations efforts.
- Ensure timely and compliant delivery of operational responsibilities in accordance with project milestones.
- Work with AZ Global and Regional counterparts to ensure alignment of brand objectives.
Key competences
- Bachelors degree (or) Master degree in marketing digital or related fields.
- 4 years of relevant experience within the bio/pharma industry with at least 2 years of digital marketing experience
- Exceptionally strong analytical skills Communication Skills with the ability to evaluate KPIs present learnings based on data and optimize.
- Indepth knowledge of digital marketing within the pharmaceutical or healthcare industry.
- Proficiency in core marketing capabilities such as digital creative development segmentation investment optimization etc.
- Focus on continues personal digital development including tracking digital trends and adopting tech and digital nov
Join AstraZenecaand help us deliver lifechanging among our employees who continue to make us an innovationdriven company that stands firmly among the worlds leaders in biopharmaceuticals.APPLY!
Date Posted
08maj2025Closing Date
07cze2025AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds with as wide a range of perspectives as possible and harnessing industryleading skills. We believe that the more inclusive we are the better our work will be. We welcome and consider applications to join our team from all qualified candidates regardless of their characteristics. We comply with all applicable laws and regulations on nondiscrimination in employment (and recruitment) as well as work authorization and employment eligibility verification requirements.
Required Experience:
Manager
Employment Type
Full-Time
