DescriptionPOSITION SUMMARY
The Senior Marketing Manager Event Operations is responsible for leading the strategic planning project management and flawless execution of major company events including the Performance Coatings Group annual sales meeting and highprofile customerfacing experiences. This highly visible role requires strong leadership crossfunctional collaboration operational excellence and the ability to create impactful experiences that reinforce brand identity drive engagement and support business goals.
This individual will serve as the primary point of contact for Performance Coatings Group wide events ensuring every detail is managed with precision from venue selections vendor negotiations and management agenda development budget management and postevent analysis. The ideal candidate thrives in a fastpaced environment excels at managing complex projects in matrixed organization and brings both strategic vision and detailed tactical implementation.
Job duties include contact with other employees and access confidential and proprietary information and/or other items of value and such access may be supervised or unsupervised. The Company therefore has determined that a review of criminal history is necessary to protect the business and its operations and reputation and is necessary to protect the safety of the Companys staff employees and business relationships.
ResponsibilitiesCORE RESPONSIBILITIES AND TASKS
- Event Strategy & Leadership
- Lead endtoend planning and execution of the PCG annual sales meeting and other marquee customer events as needed.
- Collaborate with executive stakeholders business unit leaders and internal teams to align event strategy with corporate priorities.
- Develop clear project plans timelines budgets site analysis and goals that support business objectives and delivers exceptional attendee experiences.
- Assist with other projects as required to contribute to strategic business programs.
- Crossfunctional Project Management
- Serve as the central project manager and communications lead across multiple teams including Creative Services Division marketing teams and external vendors.
- Facilitate regular planning meetings track milestones manage dependencies and ensure all stakeholders are aligned and informed.
- Drive decisionmaking mitigate risks and adjust plans to meet evolving needs and priorities.
- Budget Oversight & Vendor Management
- Develop and manage event budgets ensuring accuracy in forecasting cost control and reporting.
- Source and manage thirdparty vendors (Production AV Event Management Expo DMC transportation etc) negotiating contracts developing SOW and service level agreements to maximize value.
- Oversee onsite execution ensuring every aspect of the event meets brand quality and safety standards.
- Experience Design & Content Coordination
- Partner with the Creative Service Digital and external vendors to develop event themes visuals signage communications and event experience needs.
- Collaborate with business leaders to coordinate overall agenda breakout tracks support executive keynotes and other session needs.
- Ensure consistent onbrand attendee communications and seamless digital integrations (i.e. registration system mobile apps virtual elements).
- Postevent Analysis & Continuous Improvement
- Conduct postevent evaluations including attendee survey feedback stakeholder debriefs vendor debriefs and performance metrics.
- Translate insights into actionable improvements for future events.
- Establish scalable processes and documentation to continuously elevate operational efficiency and event impact.
QualificationsPOSITION REQUIREMENTS
FORMAL EDUCATION:
Required:
- Bachelors degree in business marketing communications event management or related field.
KEY SKILLS & COMPETENCIES:
Required:
- 8 years of experience managing corporate events or highprofile experiential marketing programs.
- Strategic Influence proven ability to engage advise influence and drive collaboration across stakeholders in a matrixed environment.
- Project Management exceptional project management and organizational skills with expertise leading largescale events with complex timelines multiple workstreams and crossdepartment coordination.
- Operational Excellence strong ability to manage budgets streamline processes and optimize event logistics to ensure flawless execution and maximize return on investment.
- Experience Design skilled in crafting brandaligned experiences that captivate audiences and reinforce strategic priorities.
- Vendor & Budget Management proficient in negotiating contracts managing vendor performance and ensuring costeffective event delivery within defined budgets.
- Communication Skills excellent verbal written and interpersonal communication skills with the ability to develop and deliver compelling presentations facilitate leadership alignment and support executive visibility through highprofile engagements.
- Collaboration & CrossFunctional Leadership Experience working across matrixed organizations with internal and external stakeholders.
- Agility & Problem Solving adaptable calm under pressure and capable of navigating ambiguity and realtime challenges with a positive solutionoriented mindset to meet deadlines with minimal supervision.
- Event Technology Proficiency familiarity with event technology platforms to manage registration breakout session tracks travel communications and reporting.
- Onsite Leadership willingness and ability to travel to support inperson events conduct site visits and manage vendor and stakeholder relationships on location.
TRAVEL REQUIREMENTS: (TIME SPENT AWAY FROM HOME OR OTHER TYPICAL OFFICE LOCATION)
WORK SCHEDULE:
- Monday through Friday 37.5 hours per week
- Hybrid: This position is eligible to work in the office three days a week and has the option to work remotely two days a week.
This position is not eligible for sponsorship for work authorization now or in the future including conversion to H1B visa.
Required Experience:
Manager