SEO Manager - GAME and Studio
SEO Manager - GAME and Studio
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Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
The SEO Site Manager is responsible for developing and executing the SEO strategy for their allocated site/brand and for the overall performance of it in collaboration with the SEO Lead. The successful candidate will achieve this by leading their team to manage the website increasing organic traffic and revenue by way of information architecture improvements content management and SEO techniques. They will be datadriven and performance minded ensuring projects are prioritised accordingly and optimised to meet KPIs. They will also have support from external partners (Botify Pidatametrics Partoo Croud).
SEO performance owning driving and optimising performance.
Delivering the SEO strategy Work with the SEO Lead to develop the sites SEO roadmap and strategy
Carry out keyword research and manage site technical issues to support SEO roadmap.
Team management line management of the SEO Team assisting on the website including: probationary reviews 1:1s ER and hiring involvement performance management engagement with Frasers Group annual performance cycles
Reporting and KPIs monitor and improve the sites KPIs and revenue targets
Insight and opportunity analysis highlight opportunities and developments across the channel
PR Campaigns work with the SEO Lead to delivery SEO link building campaigns
Best practice stay abreast of and contribute to wider industry developments.
Share initiatives best practices and results
Qualifications :
Handson experience in an SEOfocused role. Ability to lead and engage with direct reports
Strong focus on the technical aspects of SEO.
Working knowledge of link building using various techniques.
Experience owning SEO responsibilities at a site that derives its revenue through consumer traffic
Experience with keyword research and strategy daily optimization test plan construction and indepth analysis
Experienced in creating and presenting campaign reports including ROI and conversion rates
Strong understanding of web usability and site design. A quantitative approach to traffic measurement and experience with collecting and interpreting site visitor statistics
Research skills to identify build and prioritise essential keyword sets
Excellent problem solving and analytical skills
Ability to selfmanage and keep track of multiple projects
Genuine passion for SEO and online marketing
Experience with content marketing and social campaigns.
Additional Information :
Along with your benefits package we also offer a wide range of perks for our colleagues:
Reward Recognition and Opportunities
Frasers Champion Our employees are at the heart of our business and we ensure individuals are recognised every single month for their hard work. Frasers Champion is a peer nominated scheme where 8 winners will receive double their pay for a month where they have thought without limits owned it or been relevant.
Fearless 1000 By October 2025 we want our share price to hit 10. If that happens for 30 or more consecutive trading days all colleagues across the business will receive a bonus! The top 1000 performers in the company will receive unprecedented bonuses worth from 50000 to 1million! Senior leaders across the business nominate these performers twice a year for embodying our core values and delivering exceptional performance*.
*subject to terms and conditions
Frasers Festival An event like no other! Frasers Festival is our celebration for Head Office and Retail Staff across the UK and Europe hosting a MEGA brand village guest speakers from the worlds biggest brands evening entertainment the ultimate Frasers Fearless Fitness Challenge and much more.
CEO Sessions Once a quarter we offer 20 employees the opportunity to attend our CEO Sessions ran by our CEO and leadership team. Employees have the chance to connect network and submit questions around specific topics such as our Sports or Luxury business.
Retail Reconnect In order to build the planets most admired and compelling brand ecosystem all employees must understand our business product and customers. Each financial year Head Office employees will gain insights by spending two days in one of our stores or the Warehouse. The goal is to learn how the work you do impacts our teams on the frontline and to bring ideas back to the office which will improve how we work.
Employee Welfare
Frasers Fit Our Everlast Gyms Team are on a mission to make our workforce the best and fittest on the planet! We run free gym classes for employees as well as discounted memberships to our clubs. Frasers Fit is our wellbeing programme which aims to support and improve colleagues Physical Financial & Mental wellbeing. The app is accessible for every employee and includes training nutrition and lifestyle advice all completely free.
Retail Trust We know that its not just about physical health mental wellness is equally important which is why all of our employees get free access and support from the Retail Trust charity. This includes a 24 hour wellbeing helpline wellness hub counselling and financial/legal support.
Whats next
Our Recruitment Team will be reviewing applications and all candidates will receive a response whether you are successful or unsuccessful. Shortlisted applicants may be asked to confirm a few key details before being booked in for a first stage interview with the Recruiter this will be behaviourally focussed and centred around how you align with our Culture and Values. If successful we anticipate two further interview stages with the Hiring Manager/wider team which will be more technically focussed and could include a presentation/task so we can see your skills in action.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
