Marketing Coordinator - Fall 2025 Co-op
Marketing Coordinator - Fall 2025 Co-op
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Job Description
We may continue to review applications on a rolling basis but recommend applying by May 13th at 9:00am ET to ensure you are included in initial application reviews.
GENERAL DESCRIPTION:
As a Marketing Coordinator Coop on the D2L Corporate Marketing team youll be working with asmall and tight team of crossfunctional marketers who are laser focused on growing demand for our corporate segment in integrated marketing. Youll have the opportunityto work crossfunctionally with many team members and gain exposure to various marketing disciplines with handson campaign and asset execution responsibilities.
Whether you are an experienced Coop or a first year Coop we are looking for all around superstars to help create and improve our suite of advanced communication and collaboration tools. You will be constantly learning and looking for ways to innovate. You thrive in a culture where teams speak freely and collaborate to solve interesting problems.
HOW WILL I MAKE AN IMPACT
Email/WebCopywritingandCollateralSupport executing our messaging strategy onmultiplechannels
- Copywriting forcampaign emailslanding pages digital ads sponsorshipsenablementtoolkits and other internal and externalclientcommunicationsand digital assets
- Coordinatetheproper proofread and legal reviews of communication/copywriting
- Coordinatethecreation updating anddeploymentofcampaign assetupdatesgraphicsandsupportingdigital and printassets withappropriate groups( automation socialcreativeenablementdgcommunityetc.)
Campaign communication and executionAidcrossfunctionalcampaign commsand campaignalignment
- Maintaincampaignschedule andtacticcommunicationsschedule
- Coordinatecampaignupdates/changes and related communications withsales SEs enablement etc.(internal and external)
- Help to provide awareness and aligncampaigncommunication plans withcross segment teams(automation web social international demand genpmketc.)
WebinarCoordination andSupport
- Support andassistteam withwebinarcoordinationadministrativeandlogisticsduties
- Thiswouldinclude thingslikemanagingpre webinarcoordinationmaintainingreg/lists/systemswebinardata/reportingcoordinating tasks and action followupassistingwithplanning/setuplogistics review andtestingZoomwebinar platformand related techdayof event supportetc.
Vendor Researchand Sourcing
- Researchlocalvendors that can be leveraged for directmail to key accounts/territories
- Researchsponsorship and vendors that where can amplify our customer voice
- Workwith vendors on executing deliverables such as coordinating direct mail options sponsorship opportunities swag etc.
- Monitor successmetrics
Reportingand Metrics
- Leverage SFDC GAPowerBIto pull campaign metrics
- Scrub lists pull email addresses create custom segmentation
- Suggest improvements and optimization to existing tactics to improve overall performance
WHAT YOULL BRING TO THE ROLE:
Work Experience Recommendations:
- Advancedcommunication collaboration andproject management skills
- Excellent communication writing and/or copywriting skills
- Exceptional organizational skillsincluding multitasking and timemanagement.
- High attentiontodetail
- Abilitytolearn quicklythinkfastunder pressure and work independently ina fastpacedenvironment.
- Comfortablewithlearningnewtechnologysystems quickly
- Creative mindset and stamina to try new things and figure out how to continuously improve
- Experience with planning or coordinating multiple people and projects to achieve a common goal and/or deliverable
Education Recommendations:
Currently enrolled in Business Administration or related with the Coop option
Required Experience:
IC
Employment Type
Full Time
