Senior Marketing and Brand Manager
Senior Marketing and Brand Manager
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Job Description
About the Role
Fielding Management Group (FMG) is seeking a strategic creative and missiondriven Senior Marketing & Brand Manager to lead marketing efforts across our diverse family of brands. From education and wellness to hospitality and retail each FMG brand is united by a single goal: empowering individualsespecially those with special needsto thrive.
This is a highimpact role for someone who enjoys bigpicture strategy handson execution and mentoring a growing team. Youll lead marketing initiatives shape brand experiences and help drive growth across eight dynamic businesses with potential for future expansion as new opportunities arise.
Key Responsibilities
Strategic Leadership
- Develop and execute marketing strategies across multiple brands and industries.
- Translate business goals into effective marketing plans that build awareness engagement and growth.
- Partner with the Marketing Director to refine brand architecture and positioning.
Brand Management
- Ensure consistent voice messaging and visual identity across all brands.
- Maintain brand guidelines and oversee approvals for marketing assets.
Campaigns & Content
- Lead multichannel campaigns across digital and traditional platforms.
- Oversee social media strategy and storytelling efforts to amplify each brands voice.
Digital Marketing & Analytics
- Manage SEO PPC email marketing and website performance.
- Use A/B testing and marketing data to optimize digital presence and lead generation.
- Provide regular reporting and performance analysis to leadership.
Team & Vendor Oversight
- Mentor marketing staff (digital content creative coordination).
- Coordinate external vendors and freelancers; manage marketing budgets and contracts.
Community & Public Relations
- Support local events partnerships and public relations efforts.
- Enhance community engagement and visibility through storytelling and brandaligned activations.
CrossFunctional Collaboration
- Partner with business leaders to align marketing efforts with operational goals.
- Provide brand training and marketing support across departments.
Who You Are
Youre a collaborative strategic thinker with experience leading marketing in complex or multibrand environments. You balance creativity with analytical rigor and thrive in a fastmoving purposedriven culture.
- Bachelors degree in marketing business communications or related field (Masters preferred)
- 5 years in marketing leadership ideally in an agency or multibrand company
- Proven success managing brand strategy and integrated campaigns
- Strong knowledge of SEO PPC content strategy and social media
- Comfort with analytics and marketing KPIs to drive decisionmaking
- Experience leading teams and collaborating crossfunctionally
- Excellent project management and communication skills
Bonus points for experience in:
- Education nonprofit or communitybased industries
- Adobe Creative Suite Google Analytics CRM systems or marketing automation tools
- Copywriting for ads websites or email marketing
Why Join FMG
- PurposeDriven Work: Contribute to a family of businesses that empower individuals with autism and other developmental needswhether through direct services meaningful work opportunities or support for the professionals who serve them.
- Creative Variety: Youll work across eight unique brands with different voices audiences and goals.
- Career Growth: This is a newly created leadership role with the potential to grow with the business.
- Supportive Culture: Join a passionate valuesdriven team that champions innovation inclusion and impact.
About Fielding Management Group
FMG supports operations and staffing for a variety of missiondriven businesses:
- Crave Protein Caf Healthforward caf offering proteinrich food and drinks
- The Olive Branch Boutique A home goods floral and gift store with a curated shopping experience
- Hotworx Infrared sauna fitness studio (franchise)
- National Notary Solutions (NNS) Mobile notary services for professional documentation
- Empowered Adult Services (EAS) Personalized support for adults with developmental disabilities
- Autism Academy for Education and Development (AAED) K12 private school specializing in autism education
- Don Newcomb Charity for Academic Success Nonprofit providing scholarships for students and future educators
- A Charter Schools Projectbased charter school serving grades 612 in Maricopa AZ
How to Apply
Ready to lead and grow with us Send your resume and cover letter to with the subject line: Senior Marketing & Brand Manager Application.
Required Experience:
Manager
Employment Type
Full-Time
