Senior Marketing Strategist
Senior Marketing Strategist
Posted on :
23-07-2025
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1 Vacancy
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Job Description
ABOUT APPLY DIGITAL
Apply Digital is a global experience transformation partner. We drive AI-powered change and measurable impact across complex multi-brand ecosystems. Leveraging expertise that spans across the customer experience lifecycle from strategy design to engineering and beyond we enable our clients to modernize their organizations and maximize value for their business and customers.
Our 750 team members have helped transform global companies like Kraft Heinz NFL Moderna Lululemon Dropbox Atlassian AE Networks and The Very Group.
Apply Digital was founded in 2016 in Vancouver Canada. In the past nine years we have grown to ten cities across North America South America the UK Europe and India.
Wherever we work in the world we envision Apply Digital as a safe empowered respectful and fun community for people every single day. Together we work to embody our SHAPE (smart humble active positive and excellent) values and make Apply Digital a space for our team to connect grow and support each other to make a difference.
Visit our Careers page to learn how we can unlock your potential.
About us: Apply Digitals Marketing Services division is a rapidly expanding full-service Martech team with team members in the US Europe LATAM and Asia. As a personalization agency we bridge the gap between creative marketing and strategy. We specialize in cross-channel content strategy creation and distribution (including email paid social push and SMS) as well as MarTech implementations. We work with over 50 clients ranging in size from companies like YETI Upside and Nutrafol to established marquee brands such as AE Networks Afterpay and Stanley Black & Decker.
We are seeking to hire a full-time Senior Marketing Strategist to provide strategic support to our top-tier clients.
Youll engage with internal cross-functional partners and clients to ensure that client business objectives are translated into actionable and impactful digital cross-channel strategies complete with precise measurements of success and high-quality standards for execution.
Responsibilities:
- Work directly with clients to provide strategic planning ideation and optimization of new cross-channel (email web push social SMS etc.) campaign programs personalization initiatives and overall marketing calendar planning primarily for lifecycle and retention programs. Additionally write briefs and approve all created assets.
- Ensure that all recommendations have a clear and concise methodology and are appropriately sized to maximize impact ease of execution and confidence in the results.
- Continually track and develop a clear record of incremental revenue sourced from Ragnarok-owned initiatives.
- Develop strong relationships and rapport with clients instilling confidence in agency work advocacy and referrals.
- Participate in sales pitches and scoping conversations serving as a multi-channel growth subject matter expert and helping to identify the appropriate level of effort required to support new projects as well as extensions renewals and expanding scopes.
- Ongoing analytics and optimization support creating dashboards and reports that show metrics and solutions for continued growth or strategic pivots.
Minimum requirements to be considered:
- 8 years of experience providing lifecycle or retention marketing strategy (direct agency experience preferred).
- Has extensive knowledge in email SMS and push channels as well as top-of-funnel experience.
- A solid track record of growth marketing successes and hands-on platform experience with automation tools such as Iterable Braze Segment Klaviyo etc.
- Direct experience in leveraging data for complex personalization marketing programs.
- Direct experience in providing marketing campaign and program analysis using BI (Looker Tableau etc.) or an Analytics (Mixpanel Amplitude etc.) tool.
- Demonstrated ability to handle multiple work streams and stakeholders.
- An understanding of AI decisioning tools with current practical application is a bonus.
- A hands-on approach that delivers sharp strategic insights for clients.
- Have a strong technical edge and a finger on the pulse of trends as it relates to consumer behavior cross-channel marketing growth strategies and all things technology and digital.
The ideal candidate:
- Has superior written skills epic organization email etiquette and communication skills.
- Has excellent attention to detail with the ability to read through emails and documents and fully take in all information and break it down into tasks.
- Has worked with project management tools.
- Has great intuition and a proactive nature.
- Worked in an organization that has multiple teams and can communicate well cross-functionally.
- Thrives on opportunity and can manage multiple projects and clients at once.
LIFE AT APPLY DIGITAL
At Apply Digital people are at the core of everything we do. We value your time safety and health and strive to build a work community that can help you thrive and grow. Here are a few benefits we offer to support you:
Great projects: Broaden your skills on a range of engaging projects with international brands that have a global impact.
An inclusive and safe environment: Were truly committed to building a culture where you are celebrated and everyone feels welcome and safe.
Learning opportunities: We offer generous training budgets including partner tech certifications custom learning plans workshops mentorship and peer support.
Generous vacation policy: Work-life balance is key to our teams success so we offer ample time away from work to promote overall well-being.
Customizable benefits: Tailor your extended health and dental plan to your needs priorities and preferences.
Flexible work arrangements: We work in a variety of ways from remote to in-office to a blend of both.
Apply Digital is committed to building a culture where differences are celebrated and everyone feels welcome. Thats why we value equal opportunity and nurture an inclusive workplace where our individual differences are recognized and valued.
For more information visit the Diversity Equity and Inclusion (DEI) section of our website. If you have accommodation needs at this stage of the recruitment process please inform us as soon as possible by emailing us at
Required Experience:
Senior IC
Employment Type
Full-Time
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