Senior Product Manager - Analytics & Marketing Technology, EU Hardlines Customer Insights & Analytics
Senior Product Manager - Analytics & Marketing Technology, EU Hardlines Customer Insights & Analytics
Posted on :
05-05-2025
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1 Vacancy
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Job Description
Shape the future of personalised shopping experiences through innovative marketing technology! Join our EU Hardlines Analytics & Marketing Technology team as a Senior Product Manager where youll drive innovation in personalisation and marketing automation technologies that impact millions of customers across European marketplaces. In this strategic role youll hold the pen on marketing execution strategy for EU Stores while leading two transformative initiatives that bridge our European and global capabilities.
Working as a core partner with our US teams youll orchestrate a dualtrack approach to innovation. On one track youll identify opportunities for localising and implementing USdeveloped technologies to serve EUs unique multimarketplace requirements. On the parallel track youll lead the development of bespoke EU solutions developing inhouse automation platforms and personalisation tools where needed. This balanced approach ensures we leverage global scale while maintaining the flexibility to address specific European market needs. Youll define the overall personalisation strategy roadmap manage critical business intelligence priorities and drive the adoption of new technologies across diverse stakeholder groups.
This position offers a unique opportunity to shape the future of automated & personalised marketing at scale. Were seeking someone who can navigate complex technical landscapes make architectural decisions that balance immediate needs with longterm scalability and influence without authority across a matrix organisation spanning multiple European markets. Youll work with advanced technologies and worldclass teams whilst having the autonomy to drive technical innovation that impacts millions of customers. If youre passionate about technology thrive in complex technical environments and want to lead the evolution of how we connect with customers across diverse European marketplaces we want to hear from you.
Key job responsibilities
Define and execute the EUwide personalisation strategy roadmap identifying highimpact opportunities and delivering scalable solutions
Lead the development of Hands Off the Wheel (HOTW) marketing automation solutions acting as singlethreaded owner for EU PF Marketing
Collaborate with US teams to unlock new capabilities negotiating functionality for EU and overseeing its rollout
Own and evolve inhouse automation solutions overseeing technical delivery and managing solution adoption across teams
Conduct onboarding and communication of product updates educating stakeholders on personalisation strategies and automation tools
Drive standardisation of Campaign Meta Data across EU Stores to enable consistent accurate and actionable reporting
Drive standardisation of Campaign Meta Data across EU Stores to enable consistent accurate and actionable reporting
Manage and evolve Marketing WBR mechanisms
Serve as the bridge between Business Intelligence (BI) and Marketing Managers (MMs) for automation efforts
About the team
The EU Hardlines Customer Insights & Analytics team acts as a central technical function for crossproduct family marketing teams across Amazons European stores leading analytics automation and personalisation efforts that impact Hardlines Softlines Consumables and Central Marketing Events (including Prime Day). Made up of Business Intelligence Engineers a team lead and a Senior Product Manager (this position) our vision is for all prospective customers to be inspired to shop through highly relevant personalised and aspirational experiences powered by bestinclass understanding of customer behaviour and automation.
Our work has established us as the automation and measurement powerhouse in EU Stores with our solutions enabling thousands of marketing experiences and driving significant operational efficiency. Through our innovative automation platforms were transforming how marketing teams work streamlining campaign scheduling storefront creation and performance measurement across product families.
The team balances inhouse innovation with strategic partnership with our US counterparts ensuring solutions meet unique EU multimarketplace requirements while leveraging global capabilities. Our automation initiatives complement broader global efforts while our personalisation strategies drive significant incremental revenue. Working at the intersection of marketing technology and automation were building scalable solutions that enable EU Stores to execute marketing at scale while delivering highly relevant personalised experiences to millions of customers.
Bachelors degree or equivalent
Experience owning/driving roadmap strategy and definition
Experience with end to end product delivery
Experience with feature delivery and tradeoffs of a product
Experience as a product manager or owner
Experience owning technology products
Experience with product cycles of 6 months
Experience in product or program management product marketing business development or technology
Experience in influencing senior leadership through data driven insights
Experience working across functional teams and senior stakeholders
Knowledge of key customer experience metrics and methodology (e.g. NPS)
Working directly with Business Intelligence and Applied Scientists to deliver joint goals
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover invent simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice ( to know more about how we collect use and transfer the personal data of our candidates.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Working as a core partner with our US teams youll orchestrate a dualtrack approach to innovation. On one track youll identify opportunities for localising and implementing USdeveloped technologies to serve EUs unique multimarketplace requirements. On the parallel track youll lead the development of bespoke EU solutions developing inhouse automation platforms and personalisation tools where needed. This balanced approach ensures we leverage global scale while maintaining the flexibility to address specific European market needs. Youll define the overall personalisation strategy roadmap manage critical business intelligence priorities and drive the adoption of new technologies across diverse stakeholder groups.
This position offers a unique opportunity to shape the future of automated & personalised marketing at scale. Were seeking someone who can navigate complex technical landscapes make architectural decisions that balance immediate needs with longterm scalability and influence without authority across a matrix organisation spanning multiple European markets. Youll work with advanced technologies and worldclass teams whilst having the autonomy to drive technical innovation that impacts millions of customers. If youre passionate about technology thrive in complex technical environments and want to lead the evolution of how we connect with customers across diverse European marketplaces we want to hear from you.
Key job responsibilities
Define and execute the EUwide personalisation strategy roadmap identifying highimpact opportunities and delivering scalable solutions
Lead the development of Hands Off the Wheel (HOTW) marketing automation solutions acting as singlethreaded owner for EU PF Marketing
Collaborate with US teams to unlock new capabilities negotiating functionality for EU and overseeing its rollout
Own and evolve inhouse automation solutions overseeing technical delivery and managing solution adoption across teams
Conduct onboarding and communication of product updates educating stakeholders on personalisation strategies and automation tools
Drive standardisation of Campaign Meta Data across EU Stores to enable consistent accurate and actionable reporting
Drive standardisation of Campaign Meta Data across EU Stores to enable consistent accurate and actionable reporting
Manage and evolve Marketing WBR mechanisms
Serve as the bridge between Business Intelligence (BI) and Marketing Managers (MMs) for automation efforts
About the team
The EU Hardlines Customer Insights & Analytics team acts as a central technical function for crossproduct family marketing teams across Amazons European stores leading analytics automation and personalisation efforts that impact Hardlines Softlines Consumables and Central Marketing Events (including Prime Day). Made up of Business Intelligence Engineers a team lead and a Senior Product Manager (this position) our vision is for all prospective customers to be inspired to shop through highly relevant personalised and aspirational experiences powered by bestinclass understanding of customer behaviour and automation.
Our work has established us as the automation and measurement powerhouse in EU Stores with our solutions enabling thousands of marketing experiences and driving significant operational efficiency. Through our innovative automation platforms were transforming how marketing teams work streamlining campaign scheduling storefront creation and performance measurement across product families.
The team balances inhouse innovation with strategic partnership with our US counterparts ensuring solutions meet unique EU multimarketplace requirements while leveraging global capabilities. Our automation initiatives complement broader global efforts while our personalisation strategies drive significant incremental revenue. Working at the intersection of marketing technology and automation were building scalable solutions that enable EU Stores to execute marketing at scale while delivering highly relevant personalised experiences to millions of customers.
Bachelors degree or equivalent
Experience owning/driving roadmap strategy and definition
Experience with end to end product delivery
Experience with feature delivery and tradeoffs of a product
Experience as a product manager or owner
Experience owning technology products
Experience with product cycles of 6 months
Experience in product or program management product marketing business development or technology
Experience in influencing senior leadership through data driven insights
Experience working across functional teams and senior stakeholders
Knowledge of key customer experience metrics and methodology (e.g. NPS)
Working directly with Business Intelligence and Applied Scientists to deliver joint goals
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover invent simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice ( to know more about how we collect use and transfer the personal data of our candidates.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Required Experience:
Senior IC
Employment Type
Full-Time
Department / Functional Area
Key Skills
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