Sr Creative Director Content Strategic Initiatives North America Stores
Sr Creative Director Content Strategic Initiatives North America Stores
Posted on :
27-04-2025
Employer Active
1 Vacancy
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Yearly Salary
$ 166100 - 274600
Vacancy
1 Vacancy
Posted on :
27-04-2025
Job Description
The North America Stores (NAS) team is seeking a Sr. Creative Director to be the driving force behind our content and copy for strategic initiatives including printed catalogs our Haul program category marketing and new brand launches.
As Sr. Creative Director you will distill diverse input from large customer segments and stakeholders to set the vision create strategy build consensus on priorities and ensure our marketing campaigns are nothing short of amazing. You will transform customer insights into strategies while developing implementing and producing impactful campaigns.
Youll be the creative force behind our printed catalogs making them impossible to ignore. Youll keep our copy playbook fresh and relevant and spearhead category marketing content that speaks directly to our customers. You will also dive into the world of GenAI helping push our creative boundaries.
Key job responsibilities
Manage a team of designers and writers on Haul printed catalogs category marketing and new initiatives
Maintain NA Copy Guidelines and playbook
Create mechanisms to train team members and global partners on copy playbook and Haul updates
Collaborate with crossfunctional partners in business and central marketing teams to ideate and produce marketing assets across all customer touchpoints
Identify opportunities to incorporate emerging marketing and branding trends as well as digital and GenAI innovations into creative and marketing strategies
Collaborate with leadership to audit efficiencies and productivity ensuring continuous improvement over time
Establish mechanisms and audit work to maintain consistent brand standards across customerfacing programs
Scope projects and forecast resource needs with key stakeholders to prioritize and maximize resources; communicate needs and tradeoffs as appropriate
Proactively solve problems on behalf of the team and seek clarification when faced with ambiguity
Mentor and develop inhouse creative talent through design reviews individual coaching and ongoing learning opportunities
About the team
The Amazon North America Creative team is responsible for crafting bold efficient and breakthrough marketing content to reach and resonate with todays audience. We aspire to meet customers wherever they may be. On social media on their phones and devices across the site in their inboxes and provide easy ingresses to the site via beautiful inclusive inspiring and innovative content. We believe in creative that speaks to our customers reinforces the Amazon brand promises (selection value and convenience) and highlights our best offerings. Be that top brands offers member benefits etc. while driving the business forward and meeting our marketing goals.
15 years of creative design experience
5 years of people management experience
A portfolio of creative marketing brand or design work
Retail digital design and/or eCommerce experience.
Proficiency in Figma and Adobe Creative Suite
Experience working with UX product and engineering teams
Relentless drive for innovation balanced with business and user interaction priorities
Strong people management and coaching skills to drive the continuous evolution of creative processes
Demonstrated business acumen and customercentricity
Global experience working at scale
Excellent written and verbal communication skills
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $166100/year in our lowest geographic market up to $274600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
As Sr. Creative Director you will distill diverse input from large customer segments and stakeholders to set the vision create strategy build consensus on priorities and ensure our marketing campaigns are nothing short of amazing. You will transform customer insights into strategies while developing implementing and producing impactful campaigns.
Youll be the creative force behind our printed catalogs making them impossible to ignore. Youll keep our copy playbook fresh and relevant and spearhead category marketing content that speaks directly to our customers. You will also dive into the world of GenAI helping push our creative boundaries.
Key job responsibilities
Manage a team of designers and writers on Haul printed catalogs category marketing and new initiatives
Maintain NA Copy Guidelines and playbook
Create mechanisms to train team members and global partners on copy playbook and Haul updates
Collaborate with crossfunctional partners in business and central marketing teams to ideate and produce marketing assets across all customer touchpoints
Identify opportunities to incorporate emerging marketing and branding trends as well as digital and GenAI innovations into creative and marketing strategies
Collaborate with leadership to audit efficiencies and productivity ensuring continuous improvement over time
Establish mechanisms and audit work to maintain consistent brand standards across customerfacing programs
Scope projects and forecast resource needs with key stakeholders to prioritize and maximize resources; communicate needs and tradeoffs as appropriate
Proactively solve problems on behalf of the team and seek clarification when faced with ambiguity
Mentor and develop inhouse creative talent through design reviews individual coaching and ongoing learning opportunities
About the team
The Amazon North America Creative team is responsible for crafting bold efficient and breakthrough marketing content to reach and resonate with todays audience. We aspire to meet customers wherever they may be. On social media on their phones and devices across the site in their inboxes and provide easy ingresses to the site via beautiful inclusive inspiring and innovative content. We believe in creative that speaks to our customers reinforces the Amazon brand promises (selection value and convenience) and highlights our best offerings. Be that top brands offers member benefits etc. while driving the business forward and meeting our marketing goals.
15 years of creative design experience
5 years of people management experience
A portfolio of creative marketing brand or design work
Retail digital design and/or eCommerce experience.
Proficiency in Figma and Adobe Creative Suite
Experience working with UX product and engineering teams
Relentless drive for innovation balanced with business and user interaction priorities
Strong people management and coaching skills to drive the continuous evolution of creative processes
Demonstrated business acumen and customercentricity
Global experience working at scale
Excellent written and verbal communication skills
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $166100/year in our lowest geographic market up to $274600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
Required Experience:
Director
Employment Type
Full-Time
Department / Functional Area
Key Skills
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