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The job profile for this position isBusiness Analytics Senior Advisorwhich is a Band 4 Contributor Career Track Role with CignaEvernorth Services Inc.
Responsibilities
Partner with the data engineering and data quality teams to develop a data environment to ensure the availability accessibility consistency and reliability for all data required to perform reporting and analytics from descriptive through predictive/prescriptive including marketing efforts.
Partner with key stakeholders to extract insights on digital campaigns.
Lead the development of marketing analytics strategy and roadmaps collaborate with digital campaign leaders to identify analytic challenges and develop solutions.
Facilitate the measurement and optimization of customer campaigns focused on digital registration and engagement.
Manage the development of predictive models segmentation audience selection experimentation and statistical analysis to improve the performance of marketing efforts.
Build fully automated dashboards for customer data platform campaigns to measure results and report insights/performance to senior leadership.
Create hypothesis formulations test designs perform A/B and multivariate testing develop scalable standard practices for process automation and insight generation provide recommendations to key stakeholders and develop datadriven insights.
Turn insights into actions in an iterative cycle to improve key metrics.
Oversee creation of insightful data visualizations charts maps graphics etc. Identify high impact opportunities focused on engagement and containment goals by synthesizing &
analyzing existing call center data.
Provide analytics consulting and support for digital campaigns for various digital products. Partial virtual/work from home benefit available.
Qualifications
Position requires a masters degree or foreign equivalent in Business Analytics and Project Management Data Science or related plus two years of experience in business analytics or a bachelors degree or foreign equivalent in Business Analytics and Project Management Data Science or related plus five years of experience in business analytics. Must have experience in the healthcare domain and experience with data extraction manipulation and warehousing tools including SQL SAS and Tableau.
About The Cigna Group
Doing something meaningful starts with a simple decision a commitment to changing lives. At The Cigna Group were dedicated to improving the health and vitality of those we serve. Through our divisions Cigna Healthcare and Evernorth Health Services we are committed to enhancing the lives of our clients customers and patients. Join us in driving growth and improving lives.Qualified applicants will be considered without regard to race color age disability sex childbirth (including pregnancy) or related medical conditions including but not limited to lactation sexual orientation gender identity or expression veteran or military status religion national origin ancestry marital or familial status genetic information status with regard to public assistance citizenship status or any other characteristic protected by applicable equal employment opportunity laws.
If you require reasonable accommodation in completing the online application process please email: for support. Do not email for an update on your application or to provide your resume as you will not receive a response.
The Cigna Group has a tobaccofree policy and reserves the right not to hire tobacco/nicotine users in states where that is legally permissible. Candidates in such states who use tobacco/nicotine will not be considered for employment unless they enter a qualifying smoking cessation program prior to the start of their employment. These states include: Alabama Alaska Arizona Arkansas Delaware Florida Georgia Hawaii Idaho Iowa Kansas Maryland Massachusetts Michigan Nebraska Ohio Pennsylvania Texas Utah Vermont and Washington State.
Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal state and local ordinances.
Required Experience:
Senior IC
Full-Time