Senior Digital Sales Specialist - Wwbt
Senior Digital Sales Specialist - Wwbt
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Salary Not Disclosed
1 Vacancy
Job Description
Gray Media:
Gray Media is a leading media company that owns and operates highquality stations in 113 television markets that collectively reach 36 percent of US television households.
We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets we focus on training and development of the best and brightest employees in the business.
About WWBT:
WWBT 12 On Your Side is the Grayowned NBCaffiliated television station located in Richmond VA serving Central VA and beyond embodying excellence innovation and community commitment. We fulfill our On Your Side brand promise through quality news programming and information across all media platforms. Richmond the capital of Virginia is located on the incredible James River and offers a wide range of cultural and historical attractions. The city and surrounding areas are steeped in American history. Richmond is located two hours from beautiful beaches to the east and about the same distance in the opposite direction to the colorful Appalachian Mountains.
Job Summary/Description:
WWBT 12 On Your Side is seeking a strategic detailoriented and clientfacing Senior Digital Sales Specialist to support and strengthen our digital sales operations. This individual will serve as the critical bridge between our Media Executives clients Gray Digital Media (GDM) team and other internal operations. Youll be responsible for campaign planning performance monitoring and strategic support on highrevenue digital campaigns while also playing a key role in training communication and workflow efficiency.
Duties/Responsibilities include but are not limited to:
Join highrevenue digital sales presentations as a subject matter expert.
Provide strategic insight and support during pitch development.
Help translate client objectives into actionable digital campaigns.
Serve as a resource for more complex client questions during presale and active campaigns.
Ensure smooth onboarding and of digital campaigns.
Monitor campaign performance and proactively recommend optimizations.
Communicate directly with the GDM team to troubleshoot issues and request changes.
Provide timely and professional reporting to MEs and clients.
Identify pacing issues underdelivery risks or creative obstacles early.
Act as a liaison between GDM MEs Assistants and Managers to ensure seamless .
Create/maintain clear documentation on product timelines expectations and campaign setup steps.
Communicate digital updates product changes or GDM policies clearly to the team.
Help lead weekly digital updates in sales meetings.
Train new hires and internal personnel on digital platforms processes and best practices. Maintain internal training documents and process maps.
Support assistant development and crossfunctional understanding of digital operations.
A motor Vehicle Registration check is required.
Qualifications/Requirements:
3 years in digital marketing media planning or campaign management.
Excellent understanding of digital advertising products (display preroll CTV social etc.
Strong communicator and collaborator; able to work crossfunctionally and under pressure.
Clientfacing experience with the ability to simplify complex digital solutions.
Analytical and detailoriented with the ability to spot trends and troubleshoot performance issues.
Must thrive in a fastpaced evolving environment with a strong sense of urgency and ownership.
If you feel youre qualified and want to work with a great group of people go to you may type in the job title station call letters or click on apply now upload your resume cover letter and references
(Current employees who are interested in this position can apply through theGrayTV UltiPro selfservice portal
WWBTTV/Gray Media is a drugfree company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin age disability or genetics. In addition to federal law requirements Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.
Gray Media expressly prohibits any form of workplace harassment based on race color religion gender sexual orientation gender identity or expression national origin age genetic information disability or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.
Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.
Required Experience:
Senior IC
Employment Type
Full-Time
