Experience Strategist
Experience Strategist
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
RAPP Dallas is looking for an Experience Strategist to join our awardwinning Experience Strategy team.
WHO WE ARE:
We are RAPP world leaders in activating growth with precision and empathy at scale.
As aglobal nextgeneration precision marketing agencywe leveragedata creativity technology and empathyto foster client champion individuality in the marketing solutions we create and in our workplace. We fight for solutions that adapt to the individuals needs beliefs behaviors and aspirations.
We foster an inclusive workplace that emphasizes personal wellbeing.
HOW WE DO IT:
At RAPP our fearless superconnectors help tocreate value from personal brand experiences by focusing on three key areas: connected data connected content and connected decisioning.
Our data analysts identify who that person is our strategists understand what they want and our awardwinning technologists and creatives know how to deliver it ensuring were able to activate authentic customer connections for our clients.
Part of Omnicoms Precision Marketing Group RAPP is comprised of 2000 creatives technologists strategists and data and marketing scientists across 15 global markets.
YOUR ROLE:
As a Strategist you are expected to become an expert on your clients brand business customer market and competitive landscape. Proficient at unearthing consumer insights through research and behavioral data you will apply those findings to create personalized brand experiences across the consumer journey. The ideal candidate possesses a strong work ethic and is savvy motivated positive and inquisitive.
YOUR RESPONSIBILITIES:
- Become an expert on client business categories consumers and value propositions.
- Partner with client services to help diagnose business problems and draft briefing materials for strategic and creative deliverables.
- Partner with Creative UX and Tech to collaborate on and to realize strategies roadmaps and plans.
- Architect datadriven communications strategy to drive consumer acquisition and retention across online and offline channels. (Paid social display email Print DM)
- Partner with agency & clients analytics team to develop learning agenda and test plan to optimize performance overtime.
- Monitor competitor strategies and the evolving innovation experience and media landscape.
- Serve as collaborative member of the Strategy team including participation in brainstorms work sessions creative development reviews research analytics reporting etc.
- Write and speak clearly and intelligently about complex ideas systems and strategies.
- Support workshop development and activities.
- Become intimately familiar with all research tools and use those tools to provide research inputs including desk research secondary and primary methods.
- Identify and coordinate presentations from potential vendors media partners thought leaders and subject matter experts that will benefit the team and Strategy product.
REQUIRED SKILLS:
- Bachelors degree
- 25 years of experience in strategic planning or related role within Digital Direct marketing/ CRM agency or consulting
- Direct Response/ Precision marketing experience
- Experience writing editing or collaborating on internal marketing documents and creative materials
- Writing samples
- Example presentation
Our Hybrid Work Model:
RAPPs current hybrid model is designed to enable inperson connections and collaboration that is core to our culture while also supporting flexibility for all employees. As such we have the option to work from home two days per week if wed like.
RAPP provides a competitive salary and comprehensive benefits plan. Benefits for this role include health/vision/dental insurance 401(k) stock options Healthcare & Dependent Flexible Spending Accounts vacation sick and personal days and positive activism days paid parental leave and disability benefits. For more information regarding Omnicom benefits please visit . A reasonable estimate of the salary for this role at the time of posting is $60000 $72000. This range is specific to Dallas and multiple factors are considered in making compensation decisions including but not limited to: skill set experience and training certifications; etc. This is an exempt position. If your requirements fall outside of this range you are still welcome to apply.
As an EEO/Affirmative Action Employer all qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability veteran status.
NOTE: This job description is not intended to be allinclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.
Employment Type
Full Time
