Retail Experience Specialist
Retail Experience Specialist
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
$ 70000 - 85000
1 Vacancy
Job Description
About the Job
Sony Honda Mobility of America Inc based in Culver City CA is a subsidiary of Sony Honda Mobility Inc headquartered in Tokyo Japan. As a 50/50 joint venture between Sony and Honda SHM was established in Japan on September 28th 2022 with over 200 employees in Tokyo. Sony Honda Mobility of America situated in Culver City California was established in March 2023 where our dedicated team is working on introducing the electric vehicle AFEELA to the market. AFEELA embodies the essence of FEEL central to the mobility experience fostering an interactive relationship where people FEEL mobility as an intelligent entity and mobility reciprocates by FEELing people and society through sensing and network IT technologies. Our mission is to move people through innovative solutions inspired by diversity.
Position Summary
Sony Honda Mobility of America (SHMA) is seeking a dynamic and customerobsessedRetail Experience Specialistto join our growingBrand Experience & Events team. This role is a rare opportunity to help shape the future of mobility withAFEELA our new premium EV brand born from the innovation ofSonyand the manufacturing legacy ofHonda.
Based inSouthern Californiaand supporting events inSan Franciscoand across the country this role focuses on planning executing and optimizing immersive experiences at ourflagship Vehicle Studiosand national activations. Youll bring our brand to life through exceptional events and personal engagement serving as both abrand ambassadorandAFEELA product expert.
If youre passionate aboutexperiential marketingnextgen electric vehicles andconnecting people to futurefacing technology in a startuplike environment we want to meet you.
Job Responsibilities
- Plan and execute highimpact events and activations at AFEELA Vehicle Studios and popup locations to attract educate and convert prospective customers.
- Act as a polished brand ambassador and product expert leading 1:1 and group demonstrations of AFEELA vehicles and their advanced technology.
- Coordinate closely with internal teams (Marketing Sales Product Operations) to ensure messaging tone and logistics are tightly aligned with brand and customer goals.
- Own onsite event including vendor setup guest flow teardown and logistics management.
- Support the creation and delivery of event programming marketing tieins and branded content that enhances the customer journey.
- Track and evaluate customer interactions lead generation and event engagement to continuously improve performance and experience design.
- Maintain and manage event assets merchandise display vehicles and presentation materials to ensure brand standards are met at every touchpoint.
- Travel as needed to support events in San Francisco Beverly Hills Culver City and other key U.S. locations.
- Embrace a startup culture offering agility creativity and a growth mindset in a fastpaced and evolving business.
Required Qualifications for Position
- 3 years of experience in event marketing retail activations customer engagement or experiential brand roles.
- Proven success in customer acquisition sales support or product engagement particularly within automotive EV tech or lifestyle brands.
- Ability to deliver compelling live demonstrations and represent a premium brand with authenticity confidence and professionalism.
- Outstanding communication and interpersonal skills with a passion for connecting with and educating customers.
- Experience working in fastpaced highgrowth environments with the ability to pivot and multitask as needed.
- Strong event and logistics management capabilities with a handson mindset and attention to detail.
- Physical ability to support setup and breakdown of event displays signage and activation materials.
- Availability for evening and weekend events and willingness to travel throughout the U.S.
- Proficiency in Microsoft Office Google Workspace and basic experience with CRM or event tracking tools.
Preferred Qualifications for Position
- Experience supporting a startup brand launch or earlystage automotive tech product.
- Familiarity with electric vehicles charging infrastructure and nextgen mobility solutions.
- Background in luxury retail premium consumer experiences or customer experience design.
- Experience with auto shows retail studio activations or product launches.
- Bilingual fluency in Japanese or Spanish is a strong plus.
Additional Details
- Work Arrangement: Primarily onsite in Southern California (Century City Torrance Beverly Hills) with frequent eventrelated travel.
- Visa Sponsorship: Not available for this position.
Benefits
- Comprehensive medical dental and vision benefits
- Flexible Working Policy
- Paid parental leave
- 401k Program
- Take What You Need time off policy with a minimum of 15 days off per year and holiday breaks
- Yearly bonuses (subject to eligibility)
- Company phone (subject to eligibility)
- Company swag
- A brand new laptop and monitor
- Special discounts on Sony products
- Learning and Development quarterly stipend
- More to come!
The anticipated annual base salary for this position is $70000$85000. This range does not include any other compensation components or other benefits that an individual may be eligible for. The actual base salary offered depends on a variety of factors which may include as applicable the qualifications of the individual applicant for the position years of relevant experience specific and unique skills level of education attained certifications or other professional licenses held and the location in which the applicant lives and/or from which they will be performing the job.
Sony Honda Mobility of America is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religious creed sex (including pregnancy) gender national origin citizenship ancestry age physical or mental disability military status status as a veteran or disabled veteran sexual orientation gender identity or expression marital or family status genetic information medical condition or any other basis protected by applicable federal state or local law ordinance or regulation.
Disability Accommodation for Applicants
Sony Honda Mobility of America provides reasonable accommodation for qualified individuals with disabilities and disabled veterans in job application procedures. For reasonable accommodation requests please contact us by email at Please indicate the position you are applying for.
#LILS1
Required Experience:
Unclear Seniority
Employment Type
Full Time
