Marketing Specialist DACH mfd
Marketing Specialist DACH mfd
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Job Description
VoCoVo specializes in innovative communication solutions designed for businesses with a strong focus on the retail sector. Our flagship products help create a connected store environment enabling seamless communication among retail teams to boost efficiency and enhance the customer experience. We empower staff to collaborate effortlessly and achieve their retail goals.
Since launching in the UK in 1994 weve grown rapidlyand were now expanding across the DACH region Europe and the US. With over 250000 users across 10000 locations in 21 countries and recognition as one of the top 100 best smalltomediumsized businesses to work for theres never been a better time to join us!
Please note: To be eligible for this Marketing Specialist (m/f/d) position you must be based in Germany and legally authorized to work there. This position also requires monthly travel to the UK for team meetings with our Group Marketing function.
Role Overview
Were looking for a versatile resultsdriven Marketing Specialist (m/f/d) to join our team and support marketing efforts across the DACH region. This hybrid role blends campaign content creation event support and alignment with regional strategy. As the sole marketing representative in DACH youll work closely with local sales teams while collaborating with the UKbased Group Marketing team to drive brand awareness engagement and demand generation tailored to the DACH market.
This is a great opportunity for a selfstarter who thrives in fastpaced environments enjoys working independently and is eager to make an impact across various marketing activities.
What were looking for
Were looking for a proactive creative and detailoriented marketer with the following qualifications:
- 5 years of marketing experience across digital content social and email channelsideally in a B2B or tech environment
- Strong knowledge of tools and platforms like Google Analytics HubSpot and Mailchimp with familiarity around GDPR and regional compliance
- Comfortable using CMS platforms email marketing software and digital lead generation tools
- Fluent in both German and English with excellent written and verbal communication skills
- Selfmotivated analytical organized and adaptable with a creative mindset and collaborative approach
- Bonus: Experience with design tools like Canva or Adobe Creative Suite and basic HTML/CSS skills
What youll do
- Plan and deliver digital campaigns (including ABM) localised for the DACH audience across email social media SEO/SEM and content platforms.
- Translate and adapt existing content and create new DACHrelevant marketing materials such as blog posts social media content and email newsletters.
- Assist the regional sales teams with outreach tools meeting preparation and persona development to enhance lead generation efforts.
- Coordinate marketing support for Channel Partners including onboarding training and responding to local marketing requests.
- Serve as the HubSpot expert for the region building dashboards and generating reports to track performance against KPIs.
- Support local and virtual events including webinars trade shows and conferences ensuring strong brand representation and lead capture.
- Align with UKbased Group Marketing and other internal teams to ensure consistency and regional relevance in all activities.
- Gather insights on competitors industry trends and customer behaviour to inform marketing strategy and messaging.
Salary
Salary range:
Benefits
- 28 days holiday per year
- Training & development opportunities
- Company organised events
- Apple MacBook Wireless Magic Mouse and Keyboard monitor and headphones
Diversity and Inclusion
At VoCoVo we are dedicated to fostering a diverse and inclusive workplace where everyone feels valued respected and empowered to thrive. We welcome applications from individuals of all backgrounds and experiences. Our commitment is to create an environment that champions equity innovation and collaboration ensuring all team members can flourish. Join us in shaping the future together.
We are also committed to ensuring an inclusive recruitment process so please let us know if you need any reasonable adjustments at any stage.
Company Values
Embracing VoCoVos VOICE Values is important to us shaping our collaborative and innovative culture.
VALUED
Our Colleagues Customers and Stakeholders are valued; treated with respect empathy and operate with honesty and integrity
ONE TEAM
Collaboration of all for VoCoVos happiness and success
INNOVATION
Our products are constantly evolving to tackle the pain points of retailers across the globe
CUSTOMER FOCUSED
Our customers love VoCoVo at every level every interaction with us is frictionless and we are integral to their operations
EMPOWERED
Our people are empowered to do the right thing and make decisions without loads of red tape
If you feel this could be the right fit apply now!
Employment Type
Full Time
