drjobs Vice President Account Director Membership SeeHer

Vice President Account Director Membership SeeHer

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1 Vacancy
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Job Location drjobs

New York City, NY - USA

Monthly Salary drjobs

$ 140000 - 150000

Vacancy

1 Vacancy

Job Description

About the ANA
TheANAs (Association of National Advertisers) mission is to drive growth for marketing professionals brands and businesses the industry and humanity. Founded in 1910 the ANA provides leadership that advances marketing excellence and shapes the future of the industry. Our membership includes more than 20000 brands and 50000 industry professionals that collectively invest $400 billion in marketing and advertising annually. It consists of U.S. and international companies including clientside marketers nonprofits universities and marketing solutions providers which include ad agencies marketing data science and technology suppliers law firms consultants and vendors. We are obsessed with delighting our members through superior products and services and an unwavering commitment to helping them become more effective marketers build stronger brands develop a more productive industry and benefit humanity through bold leadership and innovation programs.

SEEHER is the leading global movement to increase accurate portrayals of women and girls in marketing advertising media and entertainment. SeeHer is a division of the Association of National Advertisers (ANA) we are a collective of the nations top marketer media and agency companies united in our commitment to a biasfree marketing and media ecosystem and determined to use the power of our combined investment dollars to impact positive change. This important initiative launched in 2016 with a goal to increase the accurate portrayals of women and girls in content by 20 by 2020. After reaching that milestone in 2019 the goal was expanded to achieve accurate representation of women and girls in 80 of all measured media by 2030. Eventually to eliminate gender bias entirely from all forms of content.


Location
New York City (hybrid)

Position Summary
SeeHer is seeking a highperforming sales leader to join as a VP Account Director SeeHer Membership responsible for driving new membership salesprimarily from brandsand strengthening engagement with existing members. This is a salesfirst role focused on securing new corporate members expanding SeeHers reach and increasing overall membership revenue.

The ideal candidate has a proven track record in sales and business development with experience selling to seniorlevel brand marketers and decisionmakers. SeeHer operates on a membershipbased model making both new member acquisition and retention critical to its success.

The VP Account Director will be responsible for identifying pitching and closing brand memberships as well as retaining and deepening relationships with current members to maximize their engagement with SeeHer.

Major Responsibilities
New Membership Sales
  • Own the sales process from prospecting to closing with a focus on selling memberships to brands.
  • Proactively identify and pursue new brand membership opportunities through industry research networking LinkedIn events and direct outreach.
  • Build and manage a robust sales pipeline targeting marketing media and advertising leaders within major brands.
  • Develop compelling sales pitches that align SeeHers mission with brand objectives demonstrating the value of membership.
  • Work closely with SeeHer leadership to drive revenue growth and meet/exceed membership sales goals.
Member Engagement and Retention
  • Ensure existing members fully utilize SeeHers benefits to drive engagement and retention.
  • Strengthen relationships with senior brand marketers and decisionmakers acting as a strategic advisor to maximize their participation.
  • Implement proactive engagement strategies to keep members actively involved in SeeHer initiatives.
Strategic Leadership & Collaboration
  • Deeply understand the marketing and media ecosystem particularly how brands connect with all consumer segments through the lens of representation and portrayal of characters.
  • Effectively communicate SeeHers impact and ROI to marketing executives.
  • Collaborate across SeeHer departments to support member programming and industry partnerships.
  • Stay informed on the ANA Marketing Growth Agenda to align membership efforts with industry trends.
Professional Experience and Qualifications
  • Bachelors degree and 10 years of proven sales experience in membership sponsorships advertising or marketing services selling to brands is a must.
  • Strong network and established relationships with brand marketers.
  • Ability to identify the budget holder and the key decision maker within an organization.
  • Excellent sales strategic service and presentation skills in all communications is required.
  • Passion for SeeHers mission and a strong advocate for women and gender equality.
  • Entrepreneurial spirit and a resultsdriven mindset with a track record or meeting or exceeding sales targets.
  • Deep understanding of the advertising marketing and media landscape with experience selling to those sectors.
Salary and Total Rewards Package:
Starting pay range: $140000 to $150000 based on relevant experience and qualifications.

Comprehensivehealth and wellness benefits 401k with company match hybrid workweek and flexible scheduling generous paid time off program casual dress code incentives and rewards.

To Apply:
This is a highimpact sales role critical to SeeHers growth and mission. If you are a driven sales professional with experience selling to brands and youre passionate about shaping the future of marketing and media we want to hear from you! Please forward your resume with a cover letter and salary requirements to
emailprotected.Note: only applicants who include salary requirements will be considered.

Required Experience:

Senior IC

Employment Type

Full-Time

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