drjobs Chief Marketing Officer

Chief Marketing Officer

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1 Vacancy
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Job Location drjobs

West Chester, OH - USA

Monthly Salary drjobs

$ 300000 - 540000

Vacancy

1 Vacancy

Job Description

Thank you for your interest in joining our team! QVC Group Inc. is a Fortune 500 company with six leading retail brands QVC HSN Ballard Designs Frontgate Garnet Hill and Grandin Road. We are a live social shopping company that redefines the shopping experience through videodriven commerce on every screen from smartphones and tablets to laptops and TVs.

QVC Group brings innovative products compelling content and unforgettable moments to millions of shoppers worldwide via social platforms streaming apps ecommerce sites and TV channels making every screena doorway to discovery delight and community.

The Opportunity

Cornerstone Brands is looking for a Chief Marketing Officer to oversee the development of digital and traditional marketing for our Frontgate Ballard Designs Grandin Road and Garnet Hill premium lifestyle brands and related crossbrand programs.

Reporting to the President of Cornerstone Brands the CMO will build a worldclass analytics and performance marketing organization that serves as the fuel and engine to drive profitable revenue growth across all Cornerstone Brand banners and selling channels. We are looking for a dynamic datadrivendecision making leader with a customerobsessed mindset.

Who We Are

Cornerstone Services offers expertise and corporate support across the four Cornerstone Brands. These shared services include IT digital commerce customer care and distribution. The Cornerstone brands deliver inspirations that help customers enjoy life. Cornerstone comprises four interactive aspirational home and apparel lifestyle brands: Ballard DesignsFrontgate Grandin Road and Garnet Hill. Cornerstone operates a separate ecommerce site for each brand distributes 163 million catalogs annually and has 22 retail and outlet stores.

Your Impact

  • Direct all performance marketing activities (acquisition and CRM) for our family of brands to include direct print marketing paid and organic search paid and organic social and affiliates and marketplaces.
  • Develop comprehensive strategies driving brand awareness customer acquisition customer retention and the revenue growth potential of our portfolio of omnichannel retail consumer brands.
  • Allocate marketing resources to increase productivity with the agility to read and react to the everchanging omnichannel marketing universe.
  • Across Cornerstones ecommerce properties oversee optimization of technical site performance enhancement of the User Experience enhancement of product discovery and removal of friction in the shopping and checkout paths.
  • Expertise and stewardship in building culture of datadriven decision making that grows and flourishes throughout Cornerstone.
  • Oversee consumer and market research providing forwardlooking brand insights and opportunities to support our brand leaders strategic plans and overall portfolio strategy.
  • Oversee Business Insights team with standardized and metrics across the brand portfolio in the following areas:
  • Marketing Insights focused on Channel ROAS Customer Acquisition Costs LTV KPIs Marketing Mix and Contact Frequency.
  • Customer Insights customer file composition and metrics customer LTV by channel product season and new to brand and portfolio metrics.
  • Ecommerce Insights site Indicators productivity metrics and correlation on sources of traffic cost of traffic and revenue sessions conversion etc.
  • Collaborate in the development of promotional calendars with each brand banner to enhance their brand voice merchandising strategies and inventory investments.
  • Manage crossbrand marketing and programs for loyalty design services business to business.
  • Manage all marketing vendors technologies and procurement creating a solid network of strategic partnerships.
  • As a member of the Executive team the CMO will provide leadership and strategy in partnership with the other senior executive leaders and will be integrally involved in the corporate strategy and resourcing.
  • Shape a highperforming team; lead the team to achieve shared goals by inspiring them and challenging them to think outside the box.

What You Bring

  • You have 7 years of experience in a CMO or Executivelevel marketing role in DirecttoConsumer Omnichannel retail with an understanding of driving direct marketing campaigns through different platforms including print and digital catalogs.
  • BSc/BA in business administration marketing communications or relevant field; MSc/MA.
  • You are a visionary and have demonstrated strategic vision for all marketing activities supporting companys strategic goals and delivering results while managing a large P&L budget.
  • Experience with disciplines of marketing for an omnichannel consumer retail company.

For New York City based roles only: The annual gross base salary range for this position is $300000$400000$540000. Salary ranges are general guidelines only and actual salaries will vary and are based on factors such as a candidates qualifications skills experience and geographical location and business and market conditions. At QVC Group salary is just one component of a comprehensive Total Rewards package that might include an annual bonus long term incentives a robust benefits package inclusive of health & welfare 401K match tuition reimbursement and company discounts plus an amazing culture.

#LIKC1

#Remote

If you enjoy being a part of a team creating experiences and delighting customers youll love it here. If youre excited about retail media social live streaming technology customer service design and more youll find amazing projects to work on.If you want to grow professionally and learn every day youll thrive with us. If you appreciate a company committed to inclusion and belonging for all youll be amazed at whats available for our team members. We offer a comprehensive Total Rewards package including competitive compensation health care benefits starting on day 1 401(k) paid time off tuition reimbursement employee assistance program parental leave paid volunteer hours company discounts and much more. Best of all working with QVC Group means friendly teams ambitious projects and fastmoving careers!

For QVC Group our commitment to inclusion and belonging for all is deeply rooted in Our Principles. They call on us to Drive Progress Act With Empathy Be Brave Embrace the Future and Do Whats Right so that everyone can thrive. We are committed to ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal state and local laws and regulations. As an equal opportunity employer QVC Group is committed to a barrierfree employment process. If you need reasonable accommodations/support throughout please contact us at for assistance.

Click Apply and log in with your existing account or create an account. This will allow you to check the status of your application at any time and receive the most up to date communications from our Talent Acquisition team.


Required Experience:

Chief

Employment Type

Full-Time

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