Company: Our client is founded by the Saudi government to bring all communities together and develop all sectors and fields with innovative solutions. The organization generates over $24 million in sales and has over 850 companies and 700 employees.
They are currently looking for aSocial Media Managerto be based in Sharma Saudi Arabia.
KEY ACCOUNTABILITIES & ACTIVITIES
Oversee all social media platforms from ideation to content creation implementation management and reporting.
Work with Social & Performance HOD on the implementation of the social media strategy
Develop compelling multichannel and indepth content strategy designed to accomplish larger business objectives
Develop quarterly content road maps based on preapproved content themes and pillars
Lead on all reputational management aspects of social media; monitoring & listening moderation and community management.
Develop quarterly content road maps based on preapproved content themes and pillars
Conceive create and execute innovative social media marketing campaigns to deliver brand affinity and increased consumer engagement.
Develop plan and execute quarterly hub social media series to grow fanbase across all channels and increase engagement levels.
Serve as primary point of contact with appointed social media agency and manage daytoday communications and deliverables
Work with internal stakeholders across the organization to support and amplify key messages on each channel
Work closely with the marketing campaigns team to manage content dissemination for different social media networks
Work closely with Sector Marketing and Partnerships teams to develop joint social media campaign
Ability to repurpose social media content for different social media platforms based on deep understanding how content is consumed differently on each channel
Ideation on quick wins and reactive / agile content creation
Define processes for moderation monitoring and community management
Define processes on content management and approval between various internal departments
Develop and manage relationships with 3rd party vendors related to social media
Identify emerging social media platforms
Ability to identify social media microinfluencers and work on Influencer Outreach Programmes
Knowledge Skills and Experience
Degree Marketing / Digital Marketing Communications or Media
Relevant industry qualifications
78 years of concentrated experience with social media channels and deep understanding of digital marketing; proven ability to significantly drive engagement and conversion.
Deep understanding of the Saudi social media scene culture and trends but also experienced with working on global social media campaigns for international markets
Strong understanding of social media measurement and insights as well as overall digital analytics
Proven experience working on influencer marketing campaigns
Social Media experience within Tourism FMCG Retail/Property or hospitality industry.
A proven track record in agency management and internal stakeholder engagement.
Excellent project management skills
Creative thinker who can be both innovative and executionoriented
Able to work in an ambiguous internetspeed environment
Strong interpersonal skills and demonstrated ability to influence management
High attention to detail and proven ability to manage multiple competing priorities simultaneously
Excellent team player and interpersonal skills.
Ability to work under pressure and on tight deadlines in a fastpaced environment
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