Job Description
Job Title: Marketing Manager
Location:Dresden Germany
About Us:We are a leading technology company specializing in innovative solutions for the Life Science industry part of a larger corporation known for its commitment to advancing healthcare and scientific research. We pride ourselves on our cuttingedge technology collaborative work environment and dedication to personal and professional growth.
We are pioneers in nearinfrared (NIR) spectroscopy providing marketleading solutions for raw material identification in pharmacies. As part of a larger corporation we offer extensive opportunities for career advancement and professional development. We foster a supportive and inclusive workplace where teamwork and innovation thrive. Our solutions are used worldwide making a significant impact on healthcare and scientific research. We prioritize the wellbeing and development of our employees offering a range of benefits and a positive worklife balance. Additionally we are dedicated to sustainable practices and making a positive environmental impact through our innovative technologies.
Responsibilities:
- Develop and implement comprehensive marketing strategies to promote our products and services.
- Oversee marketing campaigns across digital and traditional channels ensuring alignment with business goals.
- Analyse market trends and competitor activities to identify opportunities for growth.
- Collaborate with crossfunctional teams (sales product design) to ensure cohesive brand messaging.
- Lead and mentor the marketing team to achieve targets and foster growth.
- Conduct market research to understand customer needs and preferences.
- Build and maintain relationships with media influencers and strategic partners.
- Prepare and present reports on campaign performance and ROI to senior management.
- Ensure brand consistency across all marketing communications and channels.
Requirements:
- Proven experience as a Marketing Manager or in a similar leadership role.
- Scientific educational background is preferred or similar experience in a scientific company.
- Problem solving mindset.
- Strong knowledge of traditional and digital marketing strategies.
- Excellent analytical skills and ability to interpret market data.
- Strong leadership and team management skills.
- Excellent communication and interpersonal skills.
- Ability to work in a fastpaced dynamic environment.
Benefits:
- Competitive salary and performancebased bonuses.
- 30 days of holidays.
- Office and Homeoffice flexibility.
- Comprehensive health and wellness benefits.
- Opportunities for professional development and career advancement.
- Flexible working hours.
- Supportive and inclusive work environment.
Required Experience:
Manager