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1 Vacancy
OWN RETAIL VISIBILITY STRATEGY
Develop and implement Trade Marketing strategies that align with overall business objectives and enhance brand presence in the marketplace
Serve as the subject matter expert for assigned accounts POS and merchandising plans
Develop POS solutions that serve the needs of assigned customers complement shopper behavior and ensure Red Bull looks like #1 in store
Support the annual Large Format business plan process with strategy and guidelines on effective POS solutions to achieve commercial and brand objectives
Oversee custom POS requests for assigned accounts to ensure alignment with RBNA strategy budget and brand standards
DEVELOP NEW POS INNOVATIONS
Lead the development of new POS innovations collaborating with cross functional partners in Brand Sales Global Trade Marketing Finance and our vendor network
Work with external creative agencies and suppliers for the development sampling and final delivery of innovative POS tools
Build and maintain strong relationships with key suppliers to enhance collaboration on promotional activities and merchandising efforts
Proactively identify new industry technical innovations & prioritize testing based on business impact and customer needs
Stay up to date on industry trend analysis competitive activity and changing shopper behaviors through research industry publications events insight reports and supplier relationships
Identify sustainable materials and practices in POS development to align with global sustainability goals
Responsible for new POS item profiling across internal resources and socialization within the business
LOOK LIKE #1 IN STORE
Strengthen the Look of Success and retail visibility strategy across assigned projects and accounts
Understand and implement RBNA marketing strategies to enhance retail presence compliance and POS effectiveness
Drive Trade Marketing strategies through regular market visits customer/sales team meetings and Distribution Partner ridealongs
Proactively seek opportunities to drive innovation and optimization of Red Bulls brand presence at retail
Identify growth opportunities and create action plans for key accounts
Develop and distribute Trade Marketing resources and tools
PROJECT MANAGEMENT
Own project tasks timelines updates and improve workflows within development process
Collaborate with cross functional stakeholders including US Key Account Sales Teams Global Trade Marketing US Product US Shopper Marketing & US Operations to deliver projects ontime and onbudget
Leverage data and insights to inform POS projects ensuring decisions align with customer and channelspecific needs
Evaluate the effectiveness of the trade marketing activities and report on the results and insights
Identify opportunities to improve project workflows and refine processes
Responsible for budget and spend management
Qualifications :
4 years of consumer goods industry experience with exposure to retailers required
Project management experience
Conceptual thinking and design critiquing skills
Technical Knowledge of POS Production (Print Permanent Temporary)
Experience with design software (Adobe Suite CAD etc. preferred
Experience working with Agencies or Production suppliers
Bachelors degree or equivalent work experience in lieu of degree
Must be fluent in English additional languages an advantage
Additional Information :
The base salary range for this position is $85000 to $128000 cash incentives
Actual salary offers may vary based on work experience.
The base pay range is subject to change and may be modified in the future.
Our current Benefits include:
Comprehensive Medical Dental and Vision Plans 401k Match Family Leave PTO & Paid Holiday Schedule Pet Legal and Life Insurance Tuition Reimbursement
(Benefits listed may vary depending on the nature of your employment or work location)
Red Bull North America Inc. is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability veteran status age or any other classification protected by Federal state or local law. We will consider for employment all qualified Applicants including those with Criminal Histories in a manner consistent with the requirements of applicable state and local laws including the City of Los Angeles Fair Chance Initiative for Hiring Ordinance.
Remote Work :
No
Employment Type :
Fulltime
Full-time