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You will be updated with latest job alerts via emailLocation: Barcelona Spain
Job Type: Fulltime
Department: Digital Marketing / Content Strategy
About CBT Moving:
At CBT Moving we believe in the power of great content to connect inspire and inform. As we continue to expand were looking for a French Digital Content Specialist to join our creative team in Barcelona. This role offers the opportunity to work in one of Europes most dynamic and exciting cities with a team dedicated to crafting engaging content that resonates with Frenchspeaking audiences. If youre passionate about digital content creation and have a knack for storytelling this is the perfect opportunity for you!
Position Overview:
As a French Digital Content Specialist you will be responsible for creating curating and optimizing digital content for our Frenchspeaking audience. Youll work closely with the marketing and creative teams to develop content that drives engagement builds brand awareness and enhances the customer journey across our digital platforms. From web copy to social media posts email campaigns and more your words will be at the heart of our digital communication strategy.
Content Creation: Develop highquality engaging digital content for the Frenchspeaking market including website copy blog posts social media posts email newsletters and multimedia content.
Content Optimization: Ensure content is optimized for SEO and user engagement improving visibility and search engine rankings.
Social Media Management: Manage and grow our social media presence in Frenchspeaking markets by creating relevant timely and engaging posts that resonate with the audience.
Campaign Support: Collaborate with the marketing team to plan and execute digital marketing campaigns creating targeted content for specific customer segments.
Brand Consistency: Ensure that all Frenchlanguage content aligns with our brands voice tone and messaging guidelines maintaining consistency across all channels.
Performance Tracking & Reporting: Monitor content performance through analytics track KPIs and optimize content strategies based on datadriven insights.
Audience Engagement: Engage with the Frenchspeaking community across digital platforms by responding to comments messages and feedback to foster positive relationships and increase brand loyalty.
Collaboration: Work closely with crossfunctional teams including design product and customer support to ensure content meets customer needs and business objectives.
Trend Awareness: Stay up to date with digital marketing trends content strategies and customer preferences within the Frenchspeaking market to ensure our content remains fresh and competitive.
Fluency in French (written and spoken) is essential with excellent writing editing and communication skills.
Proficiency in English (written and spoken) to communicate with the international team.
Experience in digital content creation marketing or related roles with a strong portfolio of work.
Solid understanding of SEO content marketing strategies and social media platforms.
Knowledge of digital marketing tools such as Google Analytics WordPress HubSpot or similar tools is a plus.
Creativity and the ability to craft compelling stories that resonate with the target audience.
Ability to work independently manage multiple projects and meet deadlines in a fastpaced environment.
Strong attention to detail and a passion for delivering highquality content.
Ability to adapt writing style to different digital platforms and customer needs.
Experience with email marketing campaigns and content automation tools (e.g. Mailchimp ActiveCampaign).
Knowledge of French cultural trends and marketspecific nuances.
Experience with graphic design tools such as Adobe Creative Suite (Photoshop Illustrator) is a bonus.
Previous experience in the tech logistics or moving industries is a plus but not required.
Full Time