Head of Content Media Publication
Head of Content Media Publication
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
Our client is looking for a Head of Content Media & Publications to lead our storytelling media and brandbuilding efforts. This is a highimpact strategic role focused on market awareness and demand generation.
Role Overview
The Head of Content Media & Publications will be responsible for shaping the market narrative driving awareness and positioning PressOne as the leading business phone system for SMEs.
The right candidate will have a strong journalism editorial or media background with experience in storytelling publications and audience engagement. They will own PressOne s voice in the industry making our solution mainstream relatable and an essential tool for business owners.
If you are an editor or media leader with a track record of building influential content and shaping industry conversations this role is for you.
Key Responsibilities
1. Industry Positioning & Market Awareness
- Own PressOne s voice in the market establish a clear and dominant narrative about why SMEs need a business phone system.
- Develop and distribute highimpact content articles whitepapers case studies and reports that establish PressOne as the leader in SME communication.
- Break down complex telecom concepts into engaging and relatable stories that resonate with business owners.
- Build and maintain relationships with media houses journalists and key industry influencers.
2. Content & Thought Leadership
- Develop a content strategy that positions PressOne as the leader in Business phone numbers for SMEs.
- Own and manage a content publication calendar ensuring highquality highfrequency content across all channels.
- Develop case studies success stories and customer testimonials to build credibility and trust.
- Identify and secure guest appearances on industry platforms (interviews podcasts conferences).
3. Events & Brand Engagement
- Identify key industry events that align with our target audience and ensure PressOne is a major player.
- Periodically sponsor or participate in highimpact events to boost credibility and awareness.
- Develop PressOne s owned events roundtables and industry reports.
- Build partnerships with business communities industry bodies and media influencers.
4. Demand Generation & Audience Growth
- Work with Growth & Marketing teams to ensure content directly supports lead generation.
- Develop longform content that showcases PressOne as the industry thought leader.
- Build content assets that can be repurposed for ads sales enablement and email campaigns.
- Execute PressOne s PR & media strategy ensuring constant visibility and relevance.
Key Success Metrics
Your performance will be measured by:
- Brand Awareness Increased industry recognition & media mentions.
- Organic Growth Growth in website traffic and inbound leads.
- Industry Influence PressOne s positioning as the leading provider of call solutions for businesses.
- Audience Engagement Growth in social media newsletter subscriptions and audience reach.
- Media Coverage Number of highimpact press features secured.
Requirements
- 8 years experience in journalism media publishing or content leadership.
- Strong editorial storytelling and communication skills able to take complex ideas and make them engaging.
- Experience leading content strategy and publications at a media house tech company or business publication.
- Proven ability to secure media coverage and build industry credibility.
- Deep understanding of media relations PR strategy and audience growth.
- Datadriven mindset can track performance and optimise content impact.
Benefits
Employment Type
Full Time
