Manager- Media Planning

Experience: 57 years

Planning executing the Media plans for the brands backed up with research strategy.

Use understanding of campaign and marketplace to contribute ideas for campaign experiments and prioritize experiments contributed by other team members

Use understanding of campaign performance to contribute content to campaign wrapup presentations

Consult with creative teams on campaign elements including banners email rich media search marketing etc.

Coordinate negotiations with media vendors

Constant communication coordination internally within teams.

Track media expenditures to ensure agency and client budget compliance

Evaluate media proposals and provide written POVs

Handson experience on Campaign Management platforms.

Able to build clientrelationship by proposing new digital marketing solutions/services and strategies on a regular basis.

Understand Analytics tool will be an additional advantage.

Compute ROI of online media activity and make recommendations to optimize client results

Provide concise timely and accurate reporting including postbuys positioning and online tracking reports etc.