Marketing ExecutiveMarketing Manager
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Job Summary
Marketing Professional ICT Cloud Cybersecurity & Managed Services
Company | bits&BYTE |
Location | Bangalore India |
Department | Sales & Marketing |
Employment Type | Full-Time |
Experience | 37 years |
Industry | ICT Services Managed Services Cybersecurity Cloud Networking SD-WAN Data Center Solutions |
Reporting To | Business Head / Sales Head / Management |
Document Purpose: Recruitment JD for marketing professional hiring
About bits&BYTE
bits&BYTE is a network and digital integrator delivering secure scalable and high-performance ICT solutions for enterprise customers. The company helps organizations modernize secure and scale IT environments through networking cloud infrastructure cybersecurity managed services SD-WAN global connectivity virtualization storage backup databases messaging collaboration and remote infrastructure support.
The company serves enterprises across India Singapore the Middle East and Africa with capabilities across 247 network and security monitoring multi-region operational presence certified engineering teams deep telecom and cloud integration expertise and end-to-end ICT lifecycle ownership.
Role Summary
We are looking for a dynamic and results-oriented Marketing Executive/Marketing Manager who can build strong market visibility for bits&BYTEs ICT cybersecurity cloud managed services and connectivity offerings. The candidate will be responsible for generating qualified leads creating marketing campaigns managing digital presence supporting sales teams with content and collateral coordinating with OEM partners and positioning bits&BYTE as a trusted ICT MSP MSSP and digital transformation partner.
Key Responsibilities
1. Lead Generation & Demand Creation
Generate qualified leads for enterprise ICT services including Managed Network Managed Firewall Managed SD-WAN Cloud Infrastructure Cybersecurity Global Connectivity Storage Backup and Remote Infrastructure Support.
Plan and execute campaigns targeting enterprise customers BFSI manufacturing IT/ITES government data centers and multi-branch organizations.
Build lead pipelines through LinkedIn email campaigns webinars events partner campaigns website enquiries newsletters and outbound marketing activities.
Track enquiry quality conversion status campaign ROI and monthly lead performance.
2. Digital Marketing & Website Promotion
Manage and improve the companys online visibility through SEO LinkedIn marketing email marketing landing pages blog promotion and website content updates.
Promote core services such as Cloud Infrastructure Cybersecurity SD-WAN as a Service Global Connectivity Services Network Infrastructure Services Virtualization Storage and Backup.
Track website enquiries newsletter sign-ups campaign engagement and lead conversion metrics.
Coordinate with website design and technical teams to keep service pages and campaign pages updated.
3. Content Creation & Sales Collateral
Create professional marketing content including brochures solution briefs service pages datasheets emailers LinkedIn posts case studies whitepaper summaries presentation decks and proposal-support content.
Develop industry-focused messaging for cybersecurity cloud SD-WAN managed services compliance 247 monitoring and enterprise IT modernization.
Work closely with sales and technical teams to convert technical solutions into customer-friendly business value propositions.
Maintain a repository of updated marketing collaterals campaign templates and partner-ready content.
4. OEM & Partner Marketing
Coordinate with technology partners and OEMs for joint campaigns webinars product promotions event participation and co-branded marketing activities.
Support campaigns around key technology ecosystems including Cisco Fortinet Check Point Cloudflare HPE Aruba Dell Palo Alto CrowdStrike Veeam Nutanix AWS Google Cloud and similar enterprise technology partners.
Maintain campaign calendars and ensure timely execution of partner-driven marketing initiatives.
Support partner registration event invitations customer follow-ups and lead handover to sales.
5. Events Webinars & Customer Engagement
Plan and coordinate customer webinars solution workshops partner events CXO roundtables product demos POC campaigns and industry-specific awareness sessions.
Support the sales team with invitation emails registration tracking follow-ups presentation content and post-event lead nurturing.
Create pre-event and post-event communication plans to improve attendance and customer conversion.
Coordinate internally with sales technical and management teams for smooth event execution.
6. Brand Building & Market Positioning
Strengthen bits&BYTEs brand as a trusted enterprise ICT cybersecurity cloud and managed services provider.
Create consistent messaging around secure digital transformation enterprise growth always-on operations regulatory compliance and end-to-end ICT lifecycle ownership.
Ensure all marketing communications follow company branding tone and professional standards.
Position bits&BYTE as a credible partner for enterprise modernization managed infrastructure and security-led transformation.
Required Skills
Strong understanding of B2B marketing preferably in ICT cybersecurity cloud networking telecom data center or managed services.
Good knowledge of digital marketing LinkedIn campaigns email marketing SEO lead generation CRM and marketing automation.
Excellent written communication skills for emails brochures LinkedIn posts website content proposal support and executive messaging.
Ability to understand technical services and convert them into business-focused marketing messages.
Experience working with sales teams OEM partners distributors and enterprise customers.
Good presentation coordination campaign planning vendor follow-up and reporting skills.
Preferred Experience
Experience in marketing IT infrastructure cybersecurity firewall SD-WAN cloud NaaS MSP MSSP or data center services.
Prior experience working with OEM partner ecosystems such as Fortinet Cisco Check Point Palo Alto HPE Aruba Dell Microsoft AWS Cloudflare or similar.
Experience in creating enterprise marketing collateral campaign calendars LinkedIn content newsletters webinars and customer-facing solution documents.
Exposure to BFSI manufacturing enterprise government or global customer marketing will be an added advantage.
Key Deliverables
Deliverable | Expected Frequency | Purpose |
Lead generation plan and campaign calendar | Monthly | Create predictable pipeline for sales follow-up |
LinkedIn and website content updates | Weekly / Monthly | Improve market visibility and customer engagement |
Email marketing campaigns | Monthly | Promote selected ICT and managed service offerings |
Qualified lead handover report | Monthly | Track enquiry quality and conversion status |
OEM / partner campaign coordination | As required | Run joint promotions and webinars with technology partners |
Service brochures and solution briefs | As required | Support sales and proposal submissions |
Marketing performance report | Monthly | Measure leads engagement campaigns and ROI |
Qualification
Bachelors degree in Marketing Business Administration Mass Communication IT Computer Science or related field.
MBA in Marketing or Digital Marketing certification will be an added advantage.
Relevant ICT / technology marketing certifications will be preferred.
Desired Candidate Profile
The ideal candidate should be energetic self-driven creative and comfortable working in a technology-driven environment. The person should be able to understand enterprise ICT solutions and create strong marketing communication that helps generate leads build customer confidence and support sales growth.
Compensation
As per industry standards and based on experience.
Performance-linked incentives may be considered based on lead generation campaign execution and business contribution.
Brief Job Posting Version
bits&BYTE is hiring a Marketing Executive / Marketing Manager for ICT Cloud Cybersecurity and Managed Services.
The candidate will be responsible for lead generation digital marketing LinkedIn campaigns email marketing OEM partner campaigns website promotion event coordination and creation of sales collateral for services such as Managed Network Managed Firewall Managed SD-WAN Cloud Infrastructure Cybersecurity Global Connectivity Storage Backup and Remote Infrastructure Support.
Experience | 37 years |
Location | Bangalore |
Preferred Industry | ICT / Cybersecurity / Cloud / Networking / MSP / MSSP |
Skills Required | Lead generation digital marketing content writing LinkedIn marketing email campaigns OEM coordination sales support and campaign reporting |
Reference Basis
This JD is aligned to public information available on the bits&BYTE website including services across managed services cloud infrastructure virtualization cybersecurity storage and backup SD-WAN as a Service global connectivity and network infrastructure services.
The JD also reflects the companys public positioning around secure digital transformation global enterprise support 247 monitoring certified engineering teams and end-to-end lifecycle ownership.
Required Skills:
Who Are We bits&BYTE was founded by an entrepreneurial group of lifelong experienced and successful IT professionals. Our focus is to apply IT solutions to challenging and complex business issues. We display our deep dedication and passion for technology in all aspects of our business and how we serve our customers. Corporate Office Based in Bangalore we focus on flawless execution by developing and maintaining outstanding engineering talent deployed through both our Remote Center of Excellence and at client locations. Our engineering team has impressive credentials relevant to our customers business needs. Built on a foundation of excellence through real-world experience our team is among the most knowledgeable and trained in the industry. Over the decade bits&BYTE has enabled customers to realize maximum value from their IT infrastructure investment through smart IT strategy seamless implementation and sincere support. We work closely with customers to help them achieve operational agility efficiency and accelerate their business transformation through niche technology. For more information log on to - Job Overview: We are looking for a Technical Consultant System Integration with strong expertise in server and storage technologies to design implement and support ICT infrastructure projects. The role involves deploying and integrating server environments storage solutions and related systems to ensure high availability performance and scalability for client environments. Responsibilities: Design and implement server and storage solutions for enterprise ICT projects. Deploy and configure physical and virtual servers (Windows/Linux environments). Implement and manage storage solutions such as SAN NAS and backup systems. Work on virtualization platforms (VMware / Hyper-V) and ensure optimal resource utilization. Proficiency in WSFC (Windows Server Failover Clustering) of Virtualization Platform MS SQL Always on. Deep understanding of Microsoft Active Directory DNS DHCP and Windows Server systems Perform system integration across servers storage backup and network environments. Handle data migration backup and disaster recovery (DR) solutions. Monitor system performance and ensure high availability and data security. Collaborate with clients to understand requirements and provide technical solutions. Troubleshoot and resolve issues related to servers storage and virtualization. Prepare technical documentation architecture diagrams and implementation reports. Experience integrating SCVMM with System Center Operations Manager (SCOM) for monitoring Create detailed RCA reports outlining the investigation findings action plans and ownership Provide post-deployment support and maintenance. Required Skills & Competencies Strong hands-on experience in server administration (Windows/Linux). Expertise in storage technologies (SAN NAS RAID backup solutions). Experience with virtualization (VMware Hyper-V WSFC AD). Knowledge of backup tools and disaster recovery planning. Basic understanding of networking concepts (IP VLAN switching). Strong troubleshooting and analytical skills. Good communication and client-facing skills. Strong systematic approach to problem resolution and Root Cause Analysis Excellent technical writing for reports and communication skills Experience Minimum 3 years of experience in server storage and system integration projects. Preferred Experience Experience in enterprise IT infrastructure deployments. Exposure to data centers and cloud integration (Azure/AWS). Experience with backup solutions like Veeam Commvault etc. is an added advantage.
Required Education:
Graduate
