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B2B Product Marketing Director

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الوصف الوظيفي

Who we are

Lightricks an AIfirst company is revolutionizing how visual content is created. With a mission to bridge the gap between imagination and creation Lightricks is dedicated to bringing cuttingedge technology to the creative and business spaces.

Our AI photo and video generation models which power our apps and platforms including Facetune Photoleap Videoleap and LTX Studio allow creators and brands to leverage the latest research breakthroughs offering endless control over their creative potential. Our influencer marketing platform Popular Pays provides creators the ability to monetize their work and offers brands opportunities to scale their content through tailored creator partnerships.

The team & role

LTX Studio our newest and first AIlead product is pioneering the way we share stories. Now anyone can turn a simple idea into a full production using leading AI algorithms as well as our own proprietary models.

The Product Marketing Manager (PMM) Director will play a crucial role in driving the success of our AIpowered products and services by developing and executing innovative marketing strategies. This role requires a deep understanding of the product market and customer needs as well as the ability to leverage data and technology to drive results. The PMM Director will work closely with the LTX PMM team VP Marketing & VP Product and collaborate extensively with sales teams across multiple locations including Chicago New York Arizona and London.

What you will be doing

  • DefineExecute and Lead GTM Strategy: Drive product launches align crossfunctional teams and leverage market insights to achieve adoption and growth.
  • Project Management: Execute complex marketing projects with crossfunctional teams and stakeholders ensuring smooth collaboration through tools like Gantt charts and detailed timelines.
  • Product Positioning and Messaging: Define and refine LTX Studios market positioningCraft compelling narratives and ensure consistent messaging across all marketing and sales channels.
  • Product Adoption and Success: Develop strategies to drive customer adoption retention and satisfaction showcasing success stories.
  • Industry Leadership: Act as a thought leader staying ahead of trends and representing LTX Studio at industry events.

Your skills and experience

Experience:

  • 6 years of Product Marketing experience with at least 2 years in a senior leadership role.
  • Background in a PLS company. Preferably from an AI visual technology company or the entertainment industry focusing on video production or creative workflows a plus.
  • Deep understanding of the video production pipeline including preproduction production and postproduction processes a plus

Skills:

  • Exceptional leadership and team management skills with a proven ability to build and mentor highperforming teams.
  • Strong storytelling and communication skills with the ability to craft narratives that resonate across diverse audiences.
  • Analytical and strategic thinking to inform decisions using market research and performance metrics.
  • Creative mindset with the ability to develop innovative campaigns that inspire creators and decisionmakers.
  • Exceptional collaboration skills for crossfunctional work with product sales and customer success teams.
  • Proven ability to speak at relevant industry events webinars and conferences to represent the company and build awareness.

Required Experience:

Director

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