B2B Marketing Lead

About Integrant

For more than 34 years Integrant has designed and delivered advanced business solutions for U.S. enterprises across biotech medical devices manufacturing finance and other highly regulated industries. Our teams bring deep expertise in web and mobile applications data engineering AI machine learning high-performance computing and Agentic solutions. We build long-term partnerships by solving mission-critical business problems with rigor empathy and measurable outcomes.

The Opportunity

We are looking for a high-caliber hands-on B2B Marketing Lead to help position Integrants AI and Agentic capabilitiesparticularly our ADLC offeringin the U.S. enterprise market. This is an individual-contributor role for a strategic marketer who is equally comfortable shaping a go-to-market story collaborating with technical SMEs producing compelling content and executing integrated campaigns. You will play a central role in building a credible market presence and generating qualified leads for Integrants AI and Agentic services. This is not a pure social media SEO or brand-management role. We need someone who understands how B2B technology-services buyers think and can turn complex technical expertise into compelling business-focused messaging and campaigns.

What Youll Do

Strategy & Positioning

• Own the marketing positioning and narrative for Integrants AI Agentic and ADLC capabilities.
• Develop a strong understanding of our ideal customer profile buyer personas enterprise pain points and buying journey. Translate technical capabilities into clear differentiated business value for U.S. enterprise prospects.
• Research market trends competitor messaging and buyer needs to continuously strengthen campaign positioning.
• Partner with sales and leadership to ensure marketing activities support qualified-lead and pipeline goals.

Content & Thought Leadership

• Build and manage a content strategy that establishes Integrant as a credible partner in AI and Agentic solutions.
• Produce or lead the creation of high-quality marketing assets including thought-leadership articles case studies solution briefs white papers website content sales collateral LinkedIn content email content and webinar materials.
• Interview and collaborate closely with technical SMEs to extract insights and convert them into clear engaging market-ready content.
• Maintain a high bar for quality accuracy relevance and consistency across all marketing communications.

Integrated Campaign Execution

• Plan and execute integrated B2B campaigns targeting U.S. enterprise prospects.
• Lead a year-end campaign around Integrants ADLC and Agentic offerings from campaign concept and messaging through asset creation launch optimization and reporting.
• Coordinate campaign activity across LinkedIn email paid media webinars/events website/landing pages and outbound-sales enablement.
• Work with internal stakeholders and external specialists or agencies where applicable to ensure timely and high-quality execution.
• Create campaign briefs timelines and clear performance reporting.

Demand Generation & Measurement

• Focus marketing efforts on generating qualified leadsnot only awareness or vanity metrics.
• Define and track relevant funnel metrics including target-account engagement content performance marketing-qualified leads sales-qualified leads meetings and pipeline influence.
• Continuously analyze results and improve messaging content audiences and channels based on performance.
• Establish a practical feedback loop with sales to assess lead quality and refine targeting.

• 8 years of progressive B2B marketing experience within software technology IT services digital engineering or technology consulting.
• Proven experience marketing B2B services or solutionsnot only consumer products e-commerce or employer branding.
• Demonstrated ownership of integrated marketing campaigns that supported lead generation qualified meetings or pipeline growth.
• Strong content strategy and writing capabilities with a portfolio of relevant B2B technology content.
• Experience translating complex technical topics into compelling business-focused messaging.
• Exposure to AI GenAI Agentic AI data cloud software engineering or digital transformation topics is strongly preferred.
• Experience working with technical SMEs product teams engineers or solution architects.
• Understanding of U.S. or international B2B markets; experience targeting enterprise buyers is highly preferred.
• Practical experience with key channels such as LinkedIn email marketing paid media webinars/events landing pages and sales enablement.
• Strong analytical mindset and ability to connect marketing activity to lead quality and pipeline outcomes.
• Excellent communication stakeholder-management project-management and presentation skills.
• High ownership sound judgment curiosity and the ability to execute independently in a fast-moving environment.

Nice to Have

• Experience marketing AI/Agentic solutions enterprise software or technology services to regulated industries.
• Experience with account-based marketing demand generation HubSpot or comparable automation platforms LinkedIn Campaign Manager CRM reporting or intent-data tools.
• Experience supporting U.S.-based clients or distributed international teams.
• Experience working with external content design paid-media or web-development partners.

• Salary paid in USD
• Six-month career advancing opportunities
• Supportive and friendly work environment
• Premium medical insurance employee family
• English language development courses
• Interest-free loans paid over 2.5 years
• Technical development courses
• Employment referral program
• Premium location in Maadi
• Social insurance