Product Marketing Leader
Job Summary
- Manage both outbound and inbound marketing activities for assigned solutions.
- Conduct market and customer research track key marketing metrics and develop tailored marketing plans for each solution.
- Implement marketing activities in line with the approved annual plan.
- Support the Marketing Manager in developing go-to-market and growth strategies.
- Work closely with the Performance Marketing team to monitor and optimize campaign performance marketing channels and automation tools to support revenue targets.
- Manage guide and support team members in daily marketing activities.
- Perform other duties as assigned by the Marketing Manager.
- Bachelors degree or higher in Marketing or related fields.
- Minimum 1 year of experience in a team leadership role.
- Hands-on experience in multi-channel marketing campaigns including Facebook Google LinkedIn TikTok and SEO projects.
- Familiarity with tools such as Ladipage Ahrefs SEO tools and other relevant marketing platforms.
- B2B marketing experience is required; experience in ERP MRP accounting software or software companies is an advantage.
- Strong analytical mindset with a data-driven approach to performance optimization.
- Proactive results-oriented and able to perform effectively under pressure.
- Strong communication skills and the ability to collaborate cross-functionally.
- Competitive salary with performance-based salary reviews.
- Working schedule from Monday to Friday with flexible working hours.
- Full social insurance and DBV health insurance coverage.
- 12 days of annual leave with unused leave carried forward to the following year in accordance with company policy.
- Professional dynamic and friendly working environment with a green office space.
- Public holidays and Tet holidays in accordance with Vietnamese regulations; gifts for personal milestones and annual company events.
- Free English and other language training courses.
Required Skills:
Bachelors degree or higher in Marketing or related fields. Minimum 1 year of experience in a team leadership role. Hands-on experience in multi-channel marketing campaigns including Facebook Google LinkedIn TikTok and SEO projects. Familiarity with tools such as Ladipage Ahrefs SEO tools and other relevant marketing platforms. B2B marketing experience is required; experience in ERP MRP accounting software or software companies is an advantage. Strong analytical mindset with a data-driven approach to performance optimization. Proactive results-oriented and able to perform effectively under pressure. Strong communication skills and the ability to collaborate cross-functionally.