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Deputy Chief Customer Officer


Job Location:

Hanoi - Vietnam

Salary: Not provided by the employer
Experience Required: 10years
Posted: 16 September 2026 (9 days ago)
Application Deadline: 14 December 2026
Vacancies: 1 Vacancy

Job Summary

ACG3831JOB
Our client is a one of the leading companies in construction real estate investment in Vietnam who is seeking an experienced candidate.

Strategic Business Leadership & Governance
  • Develop and recommend business strategies operating models and commercial exploitation models while establishing overall business plans and leading their implementation in line with the Companys short- and long-term strategic objectives.
  • Develop management models organizational structures workforce plans and operating mechanisms for the business division in alignment with the Companys value chain.
  • Develop and recommend commercial policies including pricing incentives discount structures and flexible leasing terms ensuring alignment with market movements and the Companys competitive advantages.
  • Advise on the expansion of business networks and international partnerships including engagement with master franchise partners F&B brands and international retailers seeking to enter or expand their presence in Vietnam.
  • Participate in project concept development and asset lifecycle optimization including functional planning space allocation technical requirements construction cost optimization renovation changes in functionality and restructuring of underperforming or low-occupancy areas.
  • Provide recommendations on design and development solutions that support efficient business operations and commercial performance.
Business Strategy Planning & Market Development
  • Direct the assessment of feasibility for new projects and participate in the design stage to ensure projects are commercially viable and supported by appropriate business planning.
  • Develop positioning strategies tenant mix and merchandise category structures for commercial real estate projects.
  • Establish short- and long-term leasing strategies for individual projects within the portfolio.
  • Set business objectives customer and partner development plans and commercial strategies for each project.
  • Lead the identification approach negotiation and development of strategic customers and partners to optimize business and operational efficiency.
  • Direct the development of financial and budget plans for the business function ensuring appropriate financial commercial and legal frameworks are established for cooperation and business development activities.
  • Build and maintain strong relationships with key partners customers consultants and real estate brokerage organizations ensuring professional transparent and effective cooperation while protecting the Companys brand reputation.
Business Development Negotiation & Contract Management
  • Lead the business development team in identifying and developing customers partners and commercial opportunities.
  • Define responsibilities and allocate resources appropriately to ensure effective execution of business development activities.
  • Direct coordination with Marketing to develop sales kits and supporting materials for business development and customer engagement.
  • Oversee the development and implementation of digital marketing programs to strengthen market coverage commercialize business activities and reach potential customers.
  • Coordinate with the Legal function to establish and standardize contract templates and relevant documentation for leasing business development and operations.
  • Coordinate with the property management and operations teams to facilitate space handovers and resolve issues arising during the leasing and customer management process.
  • Direct the collection and consolidation of actual market pricing reasons for acceptance or rejection and partner requirements to support market analysis and subsequent business proposals.
People Management & Team Development
  • Assign monitor and evaluate employees work to ensure effective resource utilization productivity and professional development.
  • Provide coaching guidance and professional development opportunities for employees while establishing appropriate development plans and career paths.
  • Identify and attract talent develop high-potential employees and build a capable team aligned with the organizations business objectives.
  • Foster a professional collaborative accountable and performance-oriented working environment.
Other Responsibilities
  • Perform other duties and assignments relevant to the position and business function as directed by the Companys leadership.

Requirements
Education
  • Bachelors degree or higher in Business Administration Economics Real Estate Finance Commerce or related fields.
  • Management or operations-related certifications are preferred. A real estate brokerage or valuation certification is an advantage.
Professional Experience
  • At least 10 years of relevant experience in business management business development market development or partnership and cooperation functions.
  • For management-level candidates at least 10 years of experience in an equivalent leadership position such as Head of Business Development Leasing Director Property Management & Business Director or similar roles within major real estate developers or international real estate consulting firms.
  • A proven track record of successfully leading large-scale commercial real estate projects shopping centers or office buildings is preferred.
Professional Expertise
  • Strong understanding of the commercial real estate and retail services market in Vietnam.
  • Good knowledge of relevant regulations particularly those related to real estate business housing construction and commercial activities.
  • Strong understanding of financial models and cash-flow analysis for leasing projects including project P&L IRR and NPV.
  • Strong market research and analysis capabilities with the ability to identify customer segments market opportunities and business development potential.
  • Proven ability to develop integrated business plans and provide appropriate commercial solutions.
  • Strong commercial negotiation and relationship management skills particularly with major retailers brands and strategic partners.
  • Ability to manage crises and resolve conflicts of interest effectively.
Contact: Hoang Hai Ha
Due to the immense number of applications only shortlisted candidates will be contacted.