Marketing Manager, AI Product Marketing Operations, AWS Marketing

Are you a systems-thinker who thrives on making complex marketing organizations run at peak velocity At AWS were seeking a Marketing Manager who can operationalize world-class product marketing across our AI app and agent building products including Amazon Bedrock AgentCore and Strands.

AWS needs operators who can connect the dots across launches campaigns events and measurement ensuring our product marketing teams focus on what they do best while the engine beneath them runs this role youll serve as the operational connective tissue between product marketing and key partner marketing teams including demand generation account-based marketing content studio events and launch operations.

Were looking for a unique blend of program manager and marketing operator someone who can orchestrate launches coordinate field enablement manage analyst engagement and build the measurement mechanisms that prove marketing impact. Youll partner with Product Marketing Managers Campaign Managers and cross-functional stakeholders to ensure every launch lands on time every campaign is resourced and every result is measured.

If you thrive at the intersection of marketing strategy and operational excellence and want to be the force multiplier behind how AWS brings AI products to market this role is for you.

Key job responsibilities
Partner with demand generation account-based marketing content studio events and launch operations teams on campaign and program activation ensuring seamless handoffs between product marketing strategy and execution

Coordinate launch execution logistics across all products including timelines stakeholder alignment and cross-functional coordination

Own customer advocacy program operations across segments including reference pipeline management and case study production.

Execute field enablement operations for launches including training coordination materials distribution and adoption tracking

Own marketing measurement reporting and mechanisms including Weekly Business Reviews (WBR) Monthly Business Reviews (MBR) and launch scorecards

Manage cross-team first- and third-party event responsibilities including session management keynote coordination and logistics across industry events

Coordinate the teams engagement with the Analyst Relations team including briefing logistics research intake and ensuring PMM alignment on analyst-facing narratives

About the team
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description we encourage candidates to apply. If your career is just starting hasnt followed a traditional path or includes alternative experiences dont let it stop you from applying.

Why AWS
Amazon Web Services (AWS) is the worlds most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating thats why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

Inclusive Team Culture
Here at AWS its in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences inspire us to never stop embracing our uniqueness.

Mentorship & Career Growth
Were continuously raising our performance bar as we strive to become Earths Best Employer. Thats why youll find endless knowledge-sharing mentorship and other career-advancing resources here to help you develop into a better-rounded professional.

Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home theres nothing we cant achieve in the cloud.

- 4 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience building executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience conveying complex technical concepts to both technical and business audiences
- 3 years of hands-on experience with cloud architectures in technical domains (e.g. Generative and Agentic AI Developer Tools)

- Experience using customer research hard data and metrics to back up assumptions generate forecasts and assess the efficacy of marketing programs
- Experience utilizing systems and tools involving email web analytics and CRM (Marketo Tableau Salesforce etc.) for targeting segmentation reporting for demand generation
- MBA
- Experience working with engineering and product teams to define a product and bring it to market
- Track record of creating compelling technical demonstrations and reference architectures
- Experience presenting to executive-level audiences and industry analysts.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at CA SANTA CLARA - 88700.00 - 155200.00 USD annually
USA MA Boston - 80600.00 - 141100.00 USD annually
USA VA Arlington - 80600.00 - 141100.00 USD annually
USA WA Seattle - 82700.00 - 141100.00 USD annually