Director of Storytelling & Donor Impact Communication

Our Commitment to Equity
The Y actively promotes a culture free from bias and injustice. We are dedicated to removing institutional and systemic barriers that result in oppression and racism. We will be accountable to marginalized communities for creating equitable and sustainable environments where social justice is woven into every facet of our programs and by caring for our communities in a culturally versatile and respectful manner.

Job Summary

The Director of Storytelling & Donor Impact Communications is a creative leader and content producer responsible for shaping and delivering compelling donor-centered storytelling that brings the YMCA of Greater Seattles mission to life.

Situated within the Financial Development division this role translates organizational priorities program outcomes community experiences and donor investments into engaging creative content and persuasive copy that strengthens fundraising stewardship donor engagement and campaign performance across digital social email and live experiences.

This position serves as the divisions lead creative strategist storyteller and copywriterdeveloping mission-driven content that captures the impact of philanthropy community engagement and volunteerism. The role plays a critical part in ensuring the organization effectively communicates the impact of approximately 30% of its revenue generated through philanthropy and the power of its volunteer workforce.

Reporting to the Chief Development Officer this role works closely with Financial Development leaders frontline fundraisers program teams and Marketing and Communications to align creative direction produce high-quality content and ensure storytelling is cohesive compelling and reflective of community impact.

What youll get from working at The Y:

• Membership to the YMCA of Greater Seattle for you and your household
• Medical Dental Vision and Life insurance
• Retirement with generous employer contributions
• Free access to mental health resources
• Rapidly-accruing paid time off (PTO) available immediately upon hire
• Discounts on qualifying YMCA of Greater Seattle childcare and day camp programs

Hiring Range: $96000-$114000
Schedule: Monday-Friday; 9am-5pm

Storytelling Strategy & Creative Content Development

• Lead a storytelling and creative content strategy that supports fundraising donor engagement and the Chief Development Officers community engagement priorities.
• Translate program information community needs organizational priorities and impact data into compelling narratives and creative assets.
• Produce written and multimedia content for digital social email events and donor communications.
• Develop audience-centered messaging with clear value propositions and calls to action.
• Maintain consistent voice tone messaging and creative quality.
• Balance emotional storytelling with credible data and measurable impact.
• Ensure storytelling is ethical accurate respectful and supported by appropriate consent.
• Partner with Donor Services and the Director of Campaigns & Community Giving to develop stewardship reports donor updates recognition materials and a bi-monthly impact newsletter.
• Produce content that supports donor retention increased giving reactivation recurring giving and deeper engagement.
• Develop tailored materials for the Chief Development Officers donor community and advocacy engagements.
• Strengthen the connection between donor generosity community impact and the YMCAs mission.

Story Collection & Creative Asset Development

• Establish systems for identifying collecting approving and maintaining impact stories.
• Build and manage a centralized Financial Development story bank containing narratives testimonials photography video data and consent documentation.
• Partner with Marketing and Communications on story intake interviews editorial standards and approval workflows.
• Produce and adapt creative assets for campaigns donor communications events presentations and digital platforms.
• Work with event and volunteer teams to capture stories highlighting community and philanthropic impact.
• Participate in campaign planning to ensure content is appropriately sequenced and aligned.

Cross-Functional Partnership

• Serve as Financial Developments primary partner to Marketing and Communications for donor-facing storytelling and creative production.
• Collaborate on brand alignment design production digital execution and distribution.
• Coordinate with the Chief Development Officer on high-visibility donor and community engagement opportunities.
• Work across departments to align storytelling with fundraising strategy and organizational priorities.

Editorial Oversight & Project Management

• Manage concurrent storytelling and creative production projects and improve workflows to increase efficiency and access to approved content.
• Maintain editorial calendars production timelines and content workflows.
• Establish standards for writing storytelling and creative quality.
• Manage external writers photographers videographers designers and other creative vendors.
• Contribute to Financial Development planning and help shape storytelling and engagement priorities.
• Advise leadership on creative direction audience engagement messaging and emerging content opportunities.
• Stay informed on best practices in fundraising communications philanthropy and digital storytelling.
• Foster a collaborative innovative and donor-centered culture.

General

• Support the AVP of Community Giving and Financial Development Team in various tasks to ensure smooth
  division functioning.
• Maintain discretion and independent judgment when handling confidential donor information.
• Able to occasionally work non-traditional hours including evenings or weekends for events and donor
  activities.
• Represent YGSs valuescause-driven equity-centered and community-focusedin all interactions.
• Other duties as assigned.

Code of Conduct for Applicants

All employees and volunteers are responsible for adhering to abuse prevention policies maintaining appropriate boundaries completing required training reporting suspicious or inappropriate behavior and complying with mandated reporting requirements.

Responsible for ensuring staff are properly screened trained supervised and held accountable to the organizations abuse risk management standards.

1. Bachelors degree in business administration financial development communications public relations human services or equivalent applicable education training and experience which provide the knowledge abilities and skills necessary to perform effectively in the position will be considered.
2. Five or more years of related experience.
3. Experience supervising staff working with volunteers and knowledge of nonprofit organizations and fundraising principles.
4. Ability to produce high quality written and verbal solicitations and messaging to a broad audience.
5. Ability to collaborate and work effectively and proactively with all levels of branch and Association Office staff.
6. Excellent computer skills including word processing database spreadsheet software and web-based applications.

PREFERRED POSITION ATTRIBUTES AND SKILLS

• Prefer knowledge of and previous experience with diverse populations (language culture race physical ability sexual orientation etc.).
• Ability to speak any language in addition to English may be helpful.
  
  

PHYSICAL REQUIREMENTS

• Role may require standing walking squatting sitting typing bending reaching twisting repetitive hand
  movements and driving.
• Hearing must be adequate to perform job duties in person over the telephone and in virtual meetings.
• Must be able to speak read write and understand English fluently in person over the telephone and in
  virtual meetings.
• Visual acuity must be adequate to perform job duties including visual examination of information from printed sources and computer screens.
• Must be able to remain stationary in a sitting or standing position up to 95% of the time.
• Must be able to lift carry push pull or otherwise move anywhere from <5> lbs. - <25> lbs.
• Requires lifting above the shoulders

EFFECT ON END RESULTS

A collaborative approach with both internal and external stakeholders ensure that Vision 2020 goals are met through inspiration education best practices and strategic direction.

Competencies for success at the Y:

Cause Driven Leader Level: Team Leader

• Values - Strengthens the Ys culture by demonstrating the values of the Y - honesty caring respect and responsibility - in every aspect of work.
• Inclusion - Models cultural competence and supports diversity effectively working with people of different backgrounds abilities opinions and perceptions.
• Develop Self and Others - Demonstrates teamwork and personal accountability seeking and providing feedback coaching and resources for development.
• Quality Results - Takes the initiative and holds self and others accountable to meet or exceed quantitative and qualitative goals relating to people (employees and members) philanthropy finance and volunteerism.
• Change Capacity - Facilitates change seeks opportunities in the change process models adaptability and leads transition in support of the Ys mission.
• Inspire Others - Promotes creativity generates excitement and rewards risk taking while consistently demonstrating a high level of emotional maturity maintaining a positive attitude and building strong relationships.

Become a leader on our team at the YMCA of Greater Seattle where we promote a continuous learning environment and career opportunities. Competitive pay range and excellent benefit package includes YMCA membership health dental life and disability insurance; tuition assistance; 12% retirement contribution as eligible.

YGS is an equal opportunity employer and is committed to creating a diverse and equitable work environment. Qualified applicants will receive consideration without regard to their race color religion sex sexual orientation gender identity national origin disability status as a protected veteran or any other status protected by local state or federal law.

We are a drug & alcohol-free workplace; all job offers are contingent on the results of a background check. We participate in the Federal E-Verify system.

If you need assistance of any kind with the application process reach out to

MISSION STATEMENT:

Building a community where all people especially the young are encouraged to develop their fullest potential in spirit mind and body.

OUR VALUES:

• Respect
• Responsibility
• Honesty
• Caring
• Passion for Excellence