Content Specialist
Williamsburg, VA - USA
Job Summary
Busch Gardens is a place of thrills fun and positive lasting memories. And thats just what its like to work here! As a key member of our team youll play a major role in bringing happiness and excitement to people from around the world. If youre dedicated dependable and driven to deliver exceptional guest service this is a place for you!
Role Summary
The Content Specialist will support day-to-day content production for Busch Gardens and Water Country USA capturing high-quality photo and video assets that power organic social paid media and broader marketing initiatives. This role is responsible for executing content at scale supporting a growing demand for always-on creative across digital platforms.
Reporting to the Social & Content Manager this role will focus onhands-on production ensuring a consistent pipeline of engaging performance-driven content aligned with brand strategy.
What youll do
- Own day-to-dayphoto and video productionfor social paid media and marketing campaigns
- Capture and produce content across the park including rides festivals animals entertainment and culinary
- Supportpaid social creative development producing assets optimized for performance marketing (Meta TikTok YouTube)
- Support bothplanned shoots and agile/trend-based content capture alongside internal teams and external partners
- Occasionally appear in social content as a spokesperson for the park
- Assist in organizing and maintaining acontent library and asset management system
- Edit short-form video and photo using Adobe Creative Suite
- Maintain and manage production equipment
- Ensure content aligns with brand standards while adapting to platform trends
What it takes to succeed
- Strong understanding ofshort-form content trends and platform best practices (IG TikTok FB YouTube)
- Proficiency in video/photo editing software such asAdobe Creative Suite (Premiere Pro Lightroom Photoshop) Canva CapCut DaVinci Resolve
- Strong storytelling and creative instincts
- Experience creating content forpaid media or performance marketingis a major plus
- Highly organized adaptable and able to manage multiple priorities
- Comfortable working in a fast-paced outdoor environment
The perks of the position: Ambassadors will enjoy a fun fast-paced environment and great teammates as well as:
- FREE park admission
- Discounts on park admission tickets and passes for family and friends
- Park discounts on food merchandise etc.
- Scholarship opportunities
- Exclusive employee events and giveaways
EEO Employer:
SEAWORLD PARKS & ENTERTAINMENT IS AN EQUAL OPPORTUNITY EMPLOYER. ALL APPLICANTS WILL BE CONSIDERED WITHOUT REGARD TO AGE RACE COLOR RELIGION SEX NATIONAL ORIGIN SEXUAL ORIENTATION PREGNANCY GENDER IDENTITY OR EXPRESSION DISABILITY OR COVERED VETERAN STATUS.
Required Experience:
IC
About Company
From park to planet, SeaWorld theme parks offer up-close animal experiences, roller coasters and, most importantly, a chance for you to make a difference. Plan your trip to one of our theme parks in Orlando, San Diego or San Antonio today!