Senior Account Executive

Burson part of WPP is the global communications leader built to create value for clients through reputation. With highly specialized teams industry-leading technologies and breakthrough creative we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson you are part of a global community of lifelong learners who thrive at the edge of innovation.

WPP (LSE/NYSE: WPP) is the trusted growth partner for the worlds leading brands. We unitecutting-edge media intelligence and data solutions world-class creativity next-generation production transformative enterprise solutions and expert strategic counselin a single company powered by exceptional talent and our agentic marketing platform WPP Opento help our clients navigate change capture opportunity and deliver transformational growth. For more information visit

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More about the role:

We are looking for a Senior Account Executive to join our dynamic team where youll play a key role in driving client success through strategic media relations integrated strategies and effective this role youll lead public relations campaigns work closely with clients and collaborate with the team to develop impactful strategies. Youll have the opportunity to mentor junior team members shape creative ideas and grow client relationships while working in a fast-paced team-oriented environment.

What youll do:

• Be the go-to person for your client ensuring projects are completed quickly efficiently and accurately while maintaining clear communication at all times.
• Understand what it takes to develop impactful integrated communications strategies and contribute to building evaluating implementing and measuring integrated communications plans to meet client objectives and drive revenue.
  
  
• Dont just work on brands be immersed in them. Sign up for feeds and publications that explore and dissect brand campaigns strategies successes and failures. This will only add value to your thinking. Lead research projects.
  
  
• Master the art of storytelling to shape interesting timely and relevant client stories. Oversee development of press materials press events and media results reports. Strategize storytelling around the media landscape including editorial calendars media moves programs and subscribing to media newsletters.
  
  
• Oversee content development across digital channels and social media platforms ensuring alignment with brand strategies and audience engagement.
  
  
• Learn the art of brainstorm facilitation and how to inspire gather identify and develop meaningful concepts based on consumer insights or human truths. When not facilitating actively participate in brainstorms.
  
  
• Mentor junior team members fostering their growth through coaching feedback and ongoing support while contributing to the overall success of the team.

Experience that contributes to success:

• Proven experience in public relations or media relations with a track record of developing and executing media strategies.
  
  
• Ambitious creative curious and energetic with outstanding written and verbal communication skills; ability to craft clear impactful messages for clients and
• Experience cultivating media and influencer relationships pitching stories and monitoring coverage to deliver results.
  
  
• Familiarity with current digital marketing trends social media platforms and analytics tools.
  
  
• Ability to think strategically offering insights and creative solutions to client challenges.
  
  
• Experience in managing multiple projects prioritizing tasks and ensuring deadlines are met without compromising quality.

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