Principal Product Marketing Manager (Fixed Term Contract)

Company Introduction

We exist to wow our customers. We know were doing the right thing when we hear our customers say How did I ever live without Coupang Born out of an obsession to make shopping eating and living easier than ever we are collectively disrupting the multi-billion-dollar commerce industry from the ground up and establishing an unparalleled reputation for being leading and reliable force in South Korean commerce.

We are proud to have the best of both worlds a startup culture with the resources of a large global public company. This fuels us to continue our growth and launch new services at the speed we have been since our inception. We are all entrepreneurs surrounded by opportunities to drive new initiatives and innovations. At our core we are bold and ambitious people that like to get our hands dirty and make a hands-on impact. At Coupang you will see yourself your colleagues your team and the company grow every day.

Our mission to build the future of commerce is real. We push the boundaries of whats possible to solve problems and break traditional tradeoffs. Join Coupang now to create an epic experience in this always-on high-tech and hyper-connected world.

Role Overview

Coupang Intelligent Cloud (CIC) is building a high-performance AI Cloud platform spanning GPU compute storage inference networking and platform services. We are looking for a hands-on Product Marketing Manager to help bring CIC products to market across APAC. This role will focus primarily on product positioning messaging product launches sales enablement competitive positioning and customer-facing product content. You will work closely with Product Sales Solutions Architecture and Customer Experience to translate complex technical capabilities into clear customer value and equip our commercial teams to effectively position and sell CIC products. This is an individual contributor role for someone who has done B2B technology product marketing before and can independently own execution from strategy through delivery.

What You Will Do

Product Positioning & Messaging

• Develop clear positioning messaging and value propositions for CIC products and capabilities.
• Translate complex AI infrastructure and cloud technologies into compelling customer and business benefits.
• Develop differentiated messaging for technical users enterprise buyers and decision-makers.

Product Launches

• Own product marketing activities for new products and major product launches.
• Develop launch plans messaging product briefs FAQs and other materials needed to bring products to market.
• Partner with Product Sales and Solutions Architecture to ensure launches are aligned with customer needs and commercial priorities.

Sales Enablement

• Create pitch materials sales playbooks competitive battlecards solution briefs and other enablement assets.
• Partner with Sales and Solutions Architecture to understand customer objections and improve product messaging.
• Support strategic customer opportunities with relevant product positioning and materials.

Competitive & Customer Insights

• Track key competitors and market developments relevant to CIC.
• Gather feedback from customers and field teams and translate insights into recommendations for Product and Sales.
• Develop customer proof points and case studies where appropriate.

Product Content

• Develop and maintain customer-facing product content across web presentations product briefs and other channels.
• Ensure CICs product story and messaging are consistent across product sales and marketing touchpoints.

Basic Qualifications

• 7 years of experience in B2B product marketing preferably in cloud AI infrastructure SaaS developer platforms or enterprise technology.
• Demonstrated experience bringing technical products to market.
• Experience working across APAC markets with the ability to adapt product positioning and GTM materials to different regional audiences.
• Strong experience developing product positioning messaging launch materials and sales enablement.
• Ability to understand complex technical products and communicate their value clearly to different audiences.
• Experience working cross-functionally with Product Sales and technical teams.
• Strong written and verbal communication skills in English.

Preferred Qualifications

• Experience with AI/ML cloud infrastructure GPUs networking storage or developer platforms.
• Experience marketing enterprise technology products across APAC.
• Korean language proficiency or experience with the South Korean technology market is a plus.
• Experience working in a fast-moving environment where you are expected to own work end to end.

Recruitment Process

• Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview Offer
• The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances.
• Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.

Details to Consider

• This role is open to Singapore Citizens and Permanent Residents only
• This job posting may be closed prior to the stated end date for application if all openings are filled.
• Coupang has the right to rescind an offer of employment if a candidate is found to havesubmittedfalse information as part of the application process.
• Those eligible for employment protection (recipients of veterans benefits the disabled etc.) may receive preferential treatment for employmentin accordance withapplicable laws.
• Job titles and responsibilities may be subject to change depending on the candidates overall experience etc. This will be communicated to the candidate at theappropriate timebefore the offer.
• Hiring may be restricted in case the legal qualificationsrequiredfor hiring and work performance is not met.

Privacy Notice

Your personal information will be collected and managed by Coupang asstatedin the Application Privacy Noticelocatedbelow.

Experience:

Manager